Successful management of new products:
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Bibliographic Details
Main Authors: Gerlach, John T. (Author), Wainwright, Charles A. (Author)
Format: Book
Language:English
Published: New York Hastings House 1968
Series:A communication arts book.
Subjects:
Physical Description:221 S. Ill., graph. Darst.
ISBN:0803866720

There is no print copy available.

Interlibrary loan Place Request Caution: Not in THWS collection!