APA (7th ed.) Citation

Jefkins, F. (1983). Dictionary of marketing, advertising and public relations (2. ed.). Internat. Textbook Company.

Chicago Style (17th ed.) Citation

Jefkins, Frank. Dictionary of Marketing, Advertising and Public Relations. 2. ed. London: Internat. Textbook Company, 1983.

MLA (9th ed.) Citation

Jefkins, Frank. Dictionary of Marketing, Advertising and Public Relations. 2. ed. Internat. Textbook Company, 1983.