Holdings: Marketing :: THWS Bibkatalog

Marketing: Concepts and applications

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Bibliographic Details
Main Authors:	Schewe, Charles D. (Author), Smith, Reuben M. (Author)
Format:	Book
Language:	English
Published:	New York u. a. McGraw-Hill 1983
Edition:	2. ed.
Series:	McGraw-Hill series in marketing.
Subjects:	Marketing Marketing > Problems, exercises, etc
Physical Description:	XX, 715 S. Ill., graph. Darst.
ISBN:	0070552517

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MARC


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Record in the Search Index

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author	Schewe, Charles D. Smith, Reuben M.
author_facet	Schewe, Charles D. Smith, Reuben M.
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dewey-full	658.8
dewey-hundreds	600 - Technology (Applied sciences)
dewey-ones	658 - General management
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dewey-search	658.8
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dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
edition	2. ed.
format	Book
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id	DE-604.BV006137576
illustrated	Illustrated
indexdate	2024-07-09T16:40:53Z
institution	BVB
isbn	0070552517
language	English
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-003878964
oclc_num	8786069
open_access_boolean
owner	DE-703
owner_facet	DE-703
physical	XX, 715 S. Ill., graph. Darst.
publishDate	1983
publishDateSearch	1983
publishDateSort	1983
publisher	McGraw-Hill
record_format	marc
series2	McGraw-Hill series in marketing.
spelling	Schewe, Charles D. Verfasser aut Marketing Concepts and applications Charles D. Schewe ; Reuben M. Smith* 2. ed. New York u. a. McGraw-Hill 1983 XX, 715 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier McGraw-Hill series in marketing. Marketing Marketing Problems, exercises, etc Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Smith, Reuben M. Verfasser aut
spellingShingle	Schewe, Charles D. Smith, Reuben M. Marketing Concepts and applications Marketing Marketing Problems, exercises, etc Marketing (DE-588)4037589-4 gnd
subject_GND	(DE-588)4037589-4
title	Marketing Concepts and applications
title_auth	Marketing Concepts and applications
title_exact_search	Marketing Concepts and applications
title_full	Marketing Concepts and applications Charles D. Schewe ; Reuben M. Smith*
title_fullStr	Marketing Concepts and applications Charles D. Schewe ; Reuben M. Smith*
title_full_unstemmed	Marketing Concepts and applications Charles D. Schewe ; Reuben M. Smith*
title_short	Marketing
title_sort	marketing concepts and applications
title_sub	Concepts and applications
topic	Marketing Marketing Problems, exercises, etc Marketing (DE-588)4037589-4 gnd
topic_facet	Marketing Marketing Problems, exercises, etc
work_keys_str_mv	AT schewecharlesd marketingconceptsandapplications AT smithreubenm marketingconceptsandapplications

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