Magnet marketing: the ultimate strategy for attracting and holding customers
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York u.a.
Wiley
1991
|
| Ausgabe: | 1. print. |
| Schlagworte: | |
| Beschreibung: | XIV, 242 S. |
| ISBN: | 0471526487 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV006133470 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | t | ||
| 008 | 921030s1991 |||| 00||| eng d | ||
| 020 | |a 0471526487 |9 0-471-52648-7 | ||
| 035 | |a (OCoLC)21764275 | ||
| 035 | |a (DE-599)BVBBV006133470 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-703 |a DE-945 |a DE-188 | ||
| 050 | 0 | |a HF5415.13 | |
| 082 | 0 | |a 658.8/02 |2 20 | |
| 084 | |a QP 620 |0 (DE-625)141911: |2 rvk | ||
| 100 | 1 | |a Graham, John R. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Magnet marketing |b the ultimate strategy for attracting and holding customers |c John R. Graham with Steven J. Bennett |
| 250 | |a 1. print. | ||
| 264 | 1 | |a New York u.a. |b Wiley |c 1991 | |
| 300 | |a XIV, 242 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Consumer satisfaction | |
| 650 | 4 | |a Customer services | |
| 650 | 4 | |a Marketing |x Management | |
| 650 | 0 | 7 | |a Kundendienst |0 (DE-588)4135134-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketingmanagement |0 (DE-588)4168907-0 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Kundendienst |0 (DE-588)4135134-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Marketingmanagement |0 (DE-588)4168907-0 |D s |
| 689 | 1 | |5 DE-604 | |
| 700 | 1 | |a Bennett, Steven J. |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-003875809 | ||
Datensatz im Suchindex
| _version_ | 1804120357549899776 |
|---|---|
| any_adam_object | |
| author | Graham, John R. Bennett, Steven J. |
| author_facet | Graham, John R. Bennett, Steven J. |
| author_role | aut aut |
| author_sort | Graham, John R. |
| author_variant | j r g jr jrg s j b sj sjb |
| building | Verbundindex |
| bvnumber | BV006133470 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13 |
| callnumber-search | HF5415.13 |
| callnumber-sort | HF 45415.13 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 620 |
| ctrlnum | (OCoLC)21764275 (DE-599)BVBBV006133470 |
| dewey-full | 658.8/02 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/02 |
| dewey-search | 658.8/02 |
| dewey-sort | 3658.8 12 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 1. print. |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01343nam a2200421 c 4500</leader><controlfield tag="001">BV006133470</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">921030s1991 |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0471526487</subfield><subfield code="9">0-471-52648-7</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)21764275</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV006133470</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-703</subfield><subfield code="a">DE-945</subfield><subfield code="a">DE-188</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5415.13</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8/02</subfield><subfield code="2">20</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 620</subfield><subfield code="0">(DE-625)141911:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Graham, John R.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Magnet marketing</subfield><subfield code="b">the ultimate strategy for attracting and holding customers</subfield><subfield code="c">John R. Graham with Steven J. Bennett</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">1. print.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">New York u.a.</subfield><subfield code="b">Wiley</subfield><subfield code="c">1991</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XIV, 242 S.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Consumer satisfaction</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Customer services</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing</subfield><subfield code="x">Management</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Kundendienst</subfield><subfield code="0">(DE-588)4135134-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketingmanagement</subfield><subfield code="0">(DE-588)4168907-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Kundendienst</subfield><subfield code="0">(DE-588)4135134-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Marketingmanagement</subfield><subfield code="0">(DE-588)4168907-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Bennett, Steven J.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-003875809</subfield></datafield></record></collection> |
| id | DE-604.BV006133470 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T16:40:48Z |
| institution | BVB |
| isbn | 0471526487 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003875809 |
| oclc_num | 21764275 |
| open_access_boolean | |
| owner | DE-703 DE-945 DE-188 |
| owner_facet | DE-703 DE-945 DE-188 |
| physical | XIV, 242 S. |
| publishDate | 1991 |
| publishDateSearch | 1991 |
| publishDateSort | 1991 |
| publisher | Wiley |
| record_format | marc |
| spelling | Graham, John R. Verfasser aut Magnet marketing the ultimate strategy for attracting and holding customers John R. Graham with Steven J. Bennett 1. print. New York u.a. Wiley 1991 XIV, 242 S. txt rdacontent n rdamedia nc rdacarrier Consumer satisfaction Customer services Marketing Management Kundendienst (DE-588)4135134-4 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Kundendienst (DE-588)4135134-4 s DE-604 Marketingmanagement (DE-588)4168907-0 s Bennett, Steven J. Verfasser aut |
| spellingShingle | Graham, John R. Bennett, Steven J. Magnet marketing the ultimate strategy for attracting and holding customers Consumer satisfaction Customer services Marketing Management Kundendienst (DE-588)4135134-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4135134-4 (DE-588)4168907-0 |
| title | Magnet marketing the ultimate strategy for attracting and holding customers |
| title_auth | Magnet marketing the ultimate strategy for attracting and holding customers |
| title_exact_search | Magnet marketing the ultimate strategy for attracting and holding customers |
| title_full | Magnet marketing the ultimate strategy for attracting and holding customers John R. Graham with Steven J. Bennett |
| title_fullStr | Magnet marketing the ultimate strategy for attracting and holding customers John R. Graham with Steven J. Bennett |
| title_full_unstemmed | Magnet marketing the ultimate strategy for attracting and holding customers John R. Graham with Steven J. Bennett |
| title_short | Magnet marketing |
| title_sort | magnet marketing the ultimate strategy for attracting and holding customers |
| title_sub | the ultimate strategy for attracting and holding customers |
| topic | Consumer satisfaction Customer services Marketing Management Kundendienst (DE-588)4135134-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Consumer satisfaction Customer services Marketing Management Kundendienst Marketingmanagement |
| work_keys_str_mv | AT grahamjohnr magnetmarketingtheultimatestrategyforattractingandholdingcustomers AT bennettstevenj magnetmarketingtheultimatestrategyforattractingandholdingcustomers |