APA (7th ed.) Citation

Fletcher, K. (1990). Marketing management and information technology (1. publ.). Prentice Hall.

Chicago Style (17th ed.) Citation

Fletcher, Keith. Marketing Management and Information Technology. 1. publ. New York u. a: Prentice Hall, 1990.

MLA (9th ed.) Citation

Fletcher, Keith. Marketing Management and Information Technology. 1. publ. Prentice Hall, 1990.