APA-Zitierstil (7. Ausg.)

Mitchell, A. A. (1979). An exploration in the relationship between benefit segmentation, multidimensional scaling and brand choice behavior using an expectancy theory framework (Nachdr.d.Diss.). Univ. Microfilms Internat.

Chicago-Zitierstil (17. Ausg.)

Mitchell, Andrew A. An Exploration in the Relationship Between Benefit Segmentation, Multidimensional Scaling and Brand Choice Behavior Using an Expectancy Theory Framework. Nachdr.d.Diss. Ann Arbor, Mich: Univ. Microfilms Internat, 1979.

MLA-Zitierstil (9. Ausg.)

Mitchell, Andrew A. An Exploration in the Relationship Between Benefit Segmentation, Multidimensional Scaling and Brand Choice Behavior Using an Expectancy Theory Framework. Nachdr.d.Diss. Univ. Microfilms Internat, 1979.