APA (7th ed.) Citation

Cateora, P. R., & Hess, J. M. (1976). International marketing (3.ed., 2.print.). Irwin.

Chicago Style (17th ed.) Citation

Cateora, Philip R., and John M. Hess. International Marketing. 3.ed., 2.print. Homewood, Ill: Irwin, 1976.

MLA (9th ed.) Citation

Cateora, Philip R., and John M. Hess. International Marketing. 3.ed., 2.print. Irwin, 1976.