Fundamentals of modern marketing:
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | Undetermined |
| Published: |
Englewood Cliffs, N.J.
Prentice-Hall
1976 c
|
| Edition: | 2.ed. |
| Subjects: | |
| Physical Description: | XII,419 S. |
| ISBN: | 0133412482 |
Staff View
MARC
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Record in the Search Index
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| author | Cundiff, Edward W. Still, Richard R. Govoni, Norman A. P. 1938- |
| author_GND | (DE-588)128690461 |
| author_facet | Cundiff, Edward W. Still, Richard R. Govoni, Norman A. P. 1938- |
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| discipline | Wirtschaftswissenschaften |
| edition | 2.ed. |
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| illustrated | Not Illustrated |
| indexdate | 2024-07-09T16:34:22Z |
| institution | BVB |
| isbn | 0133412482 |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003603562 |
| oclc_num | 630896456 |
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| physical | XII,419 S. |
| publishDate | 1976 |
| publishDateSearch | 1976 |
| publishDateSort | 1976 |
| publisher | Prentice-Hall |
| record_format | marc |
| spelling | Cundiff, Edward W. Verfasser aut Fundamentals of modern marketing Edward W. Cundiff ; Richard Ralph Still ; Norman A. P. Govoni* 2.ed. Englewood Cliffs, N.J. Prentice-Hall 1976 c XII,419 S. txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Still, Richard R. Verfasser aut Govoni, Norman A. P. 1938- Verfasser (DE-588)128690461 aut |
| spellingShingle | Cundiff, Edward W. Still, Richard R. Govoni, Norman A. P. 1938- Fundamentals of modern marketing Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 |
| title | Fundamentals of modern marketing |
| title_auth | Fundamentals of modern marketing |
| title_exact_search | Fundamentals of modern marketing |
| title_full | Fundamentals of modern marketing Edward W. Cundiff ; Richard Ralph Still ; Norman A. P. Govoni* |
| title_fullStr | Fundamentals of modern marketing Edward W. Cundiff ; Richard Ralph Still ; Norman A. P. Govoni* |
| title_full_unstemmed | Fundamentals of modern marketing Edward W. Cundiff ; Richard Ralph Still ; Norman A. P. Govoni* |
| title_short | Fundamentals of modern marketing |
| title_sort | fundamentals of modern marketing |
| topic | Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing |
| work_keys_str_mv | AT cundiffedwardw fundamentalsofmodernmarketing AT stillrichardr fundamentalsofmodernmarketing AT govoninormanap fundamentalsofmodernmarketing |