APA (7th ed.) Citation

Dalrymple, D. J., Parsons, L. J., & Jeannet, J. (1992). Cases in marketing management. Wiley.

Chicago Style (17th ed.) Citation

Dalrymple, Douglas J., Leonard J. Parsons, and Jean-Pierre Jeannet. Cases in Marketing Management. New York [u.a.]: Wiley, 1992.

MLA (9th ed.) Citation

Dalrymple, Douglas J., et al. Cases in Marketing Management. Wiley, 1992.