(1983). Dictionary of advertising terms (3. print.). Crain Books.
Chicago Style (17th ed.) CitationDictionary of Advertising Terms. 3. print. Chicago, Ill: Crain Books, 1983.
MLA (9th ed.) CitationDictionary of Advertising Terms. 3. print. Crain Books, 1983.
Warning: These citations may not always be 100% accurate.