Strategic market management:
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
New York u.a.
Wiley
1988
|
Ausgabe: | 2. ed. |
Schlagworte: | |
Beschreibung: | XV, 364 S. graph. Darst. |
ISBN: | 0471852627 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
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003 | DE-604 | ||
005 | 19930609 | ||
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020 | |a 0471852627 |9 0-471-85262-7 | ||
035 | |a (OCoLC)17200628 | ||
035 | |a (DE-599)BVBBV005309738 | ||
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041 | 0 | |a eng | |
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084 | |a WIR 545f |2 stub | ||
100 | 1 | |a Aaker, David A. |d 1938- |e Verfasser |0 (DE-588)123018641 |4 aut | |
245 | 1 | 0 | |a Strategic market management |c David A. Aaker |
250 | |a 2. ed. | ||
264 | 1 | |a New York u.a. |b Wiley |c 1988 | |
300 | |a XV, 364 S. |b graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 4 | |a Marketing - Gestion | |
650 | 4 | |a Marketing stratégique | |
650 | 7 | |a Marketing |2 gtt | |
650 | 7 | |a Strategisch management |2 gtt | |
650 | 4 | |a Marketing |x Management | |
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650 | 0 | 7 | |a Markt |0 (DE-588)4037621-7 |2 gnd |9 rswk-swf |
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689 | 1 | 0 | |a Markt |0 (DE-588)4037621-7 |D s |
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Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Aaker, David A. 1938- |
author_GND | (DE-588)123018641 |
author_facet | Aaker, David A. 1938- |
author_role | aut |
author_sort | Aaker, David A. 1938- |
author_variant | d a a da daa |
building | Verbundindex |
bvnumber | BV005309738 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.13 |
callnumber-search | HF5415.13 |
callnumber-sort | HF 45415.13 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 600 QP 612 |
classification_tum | WIR 047f WIR 545f |
ctrlnum | (OCoLC)17200628 (DE-599)BVBBV005309738 |
dewey-full | 658.8 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8 |
dewey-search | 658.8 |
dewey-sort | 3658.8 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 2. ed. |
format | Book |
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id | DE-604.BV005309738 |
illustrated | Illustrated |
indexdate | 2024-07-09T16:27:27Z |
institution | BVB |
isbn | 0471852627 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003319180 |
oclc_num | 17200628 |
open_access_boolean | |
owner | DE-473 DE-BY-UBG DE-N2 DE-188 |
owner_facet | DE-473 DE-BY-UBG DE-N2 DE-188 |
physical | XV, 364 S. graph. Darst. |
publishDate | 1988 |
publishDateSearch | 1988 |
publishDateSort | 1988 |
publisher | Wiley |
record_format | marc |
spelling | Aaker, David A. 1938- Verfasser (DE-588)123018641 aut Strategic market management David A. Aaker 2. ed. New York u.a. Wiley 1988 XV, 364 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing - Gestion Marketing stratégique Marketing gtt Strategisch management gtt Marketing Management Strategisches Management (DE-588)4124261-0 gnd rswk-swf Management (DE-588)4037278-9 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Markt (DE-588)4037621-7 gnd rswk-swf Marketing (DE-588)4037589-4 s Strategisches Management (DE-588)4124261-0 s 1\p DE-604 Markt (DE-588)4037621-7 s 2\p DE-604 Marketingstrategie (DE-588)4120697-6 s Management (DE-588)4037278-9 s 3\p DE-604 Marketingmanagement (DE-588)4168907-0 s 4\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 4\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Aaker, David A. 1938- Strategic market management Marketing - Gestion Marketing stratégique Marketing gtt Strategisch management gtt Marketing Management Strategisches Management (DE-588)4124261-0 gnd Management (DE-588)4037278-9 gnd Marketing (DE-588)4037589-4 gnd Marketingstrategie (DE-588)4120697-6 gnd Marketingmanagement (DE-588)4168907-0 gnd Markt (DE-588)4037621-7 gnd |
subject_GND | (DE-588)4124261-0 (DE-588)4037278-9 (DE-588)4037589-4 (DE-588)4120697-6 (DE-588)4168907-0 (DE-588)4037621-7 |
title | Strategic market management |
title_auth | Strategic market management |
title_exact_search | Strategic market management |
title_full | Strategic market management David A. Aaker |
title_fullStr | Strategic market management David A. Aaker |
title_full_unstemmed | Strategic market management David A. Aaker |
title_short | Strategic market management |
title_sort | strategic market management |
topic | Marketing - Gestion Marketing stratégique Marketing gtt Strategisch management gtt Marketing Management Strategisches Management (DE-588)4124261-0 gnd Management (DE-588)4037278-9 gnd Marketing (DE-588)4037589-4 gnd Marketingstrategie (DE-588)4120697-6 gnd Marketingmanagement (DE-588)4168907-0 gnd Markt (DE-588)4037621-7 gnd |
topic_facet | Marketing - Gestion Marketing stratégique Marketing Strategisch management Marketing Management Strategisches Management Management Marketingstrategie Marketingmanagement Markt |
work_keys_str_mv | AT aakerdavida strategicmarketmanagement |