APA (7th ed.) Citation

Berger, A. A. (1991). Media research techniques (1. print.). Sage.

Chicago Style (17th ed.) Citation

Berger, Arthur Asa. Media Research Techniques. 1. print. Newbury Park [u.a.]: Sage, 1991.

MLA (9th ed.) Citation

Berger, Arthur Asa. Media Research Techniques. 1. print. Sage, 1991.