Holdings: Using the microcomputer in marketing

Using the microcomputer in marketing:

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Bibliographic Details
Main Authors:	Parkinson, Lynn K. (Author), Parkinson, Stephen T. (Author)
Format:	Book
Language:	English
Published:	London u.a. McGraw-Hill 1987
Series:	McGraw-Hill marketing series
Subjects:	Datenverarbeitung Marketing > Data processing Microcomputers Mikrocomputer Personal Computer Marketing
Item Description:	Includes bibliography and index
Physical Description:	IX, 158 S. graph. Darst.
ISBN:	0070841632

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MARC


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Record in the Search Index

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id	DE-604.BV005157887
illustrated	Illustrated
indexdate	2024-07-09T16:24:03Z
institution	BVB
isbn	0070841632
language	English
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-003181471
oclc_num	15017878
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owner	DE-473 DE-BY-UBG DE-703 DE-83
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physical	IX, 158 S. graph. Darst.
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publishDate	1987
publishDateSearch	1987
publishDateSort	1987
publisher	McGraw-Hill
record_format	marc
series2	McGraw-Hill marketing series
spelling	Parkinson, Lynn K. Verfasser aut Using the microcomputer in marketing Lynn K. Parkinson and Stephen T. Parkinson London u.a. McGraw-Hill 1987 IX, 158 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier McGraw-Hill marketing series Includes bibliography and index Datenverarbeitung Marketing Data processing Microcomputers Mikrocomputer (DE-588)4039206-5 gnd rswk-swf Personal Computer (DE-588)4115533-6 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Mikrocomputer (DE-588)4039206-5 s Marketing (DE-588)4037589-4 s DE-604 Personal Computer (DE-588)4115533-6 s Parkinson, Stephen T. Verfasser aut
spellingShingle	Parkinson, Lynn K. Parkinson, Stephen T. Using the microcomputer in marketing Datenverarbeitung Marketing Data processing Microcomputers Mikrocomputer (DE-588)4039206-5 gnd Personal Computer (DE-588)4115533-6 gnd Marketing (DE-588)4037589-4 gnd
subject_GND	(DE-588)4039206-5 (DE-588)4115533-6 (DE-588)4037589-4
title	Using the microcomputer in marketing
title_auth	Using the microcomputer in marketing
title_exact_search	Using the microcomputer in marketing
title_full	Using the microcomputer in marketing Lynn K. Parkinson and Stephen T. Parkinson
title_fullStr	Using the microcomputer in marketing Lynn K. Parkinson and Stephen T. Parkinson
title_full_unstemmed	Using the microcomputer in marketing Lynn K. Parkinson and Stephen T. Parkinson
title_short	Using the microcomputer in marketing
title_sort	using the microcomputer in marketing
topic	Datenverarbeitung Marketing Data processing Microcomputers Mikrocomputer (DE-588)4039206-5 gnd Personal Computer (DE-588)4115533-6 gnd Marketing (DE-588)4037589-4 gnd
topic_facet	Datenverarbeitung Marketing Data processing Microcomputers Mikrocomputer Personal Computer Marketing
work_keys_str_mv	AT parkinsonlynnk usingthemicrocomputerinmarketing AT parkinsonstephent usingthemicrocomputerinmarketing

Holdings

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