The theory of advertising:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York u.a.
Garland
1985
|
| Edition: | Repr. [d. Ausg. Boston, 1903] |
| Series: | The history of advertising
36 |
| Subjects: | |
| Physical Description: | XII, 240 S. Ill. |
| ISBN: | 0824067304 |
Staff View
MARC
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| 300 | |a XII, 240 S. |b Ill. | ||
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| 650 | 4 | |a Advertising |x Social aspects | |
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Record in the Search Index
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| any_adam_object | |
| author | Scott, Walter Dill 1869-1955 |
| author_GND | (DE-588)170229912 |
| author_facet | Scott, Walter Dill 1869-1955 |
| author_role | aut |
| author_sort | Scott, Walter Dill 1869-1955 |
| author_variant | w d s wd wds |
| building | Verbundindex |
| bvnumber | BV005149770 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5822 |
| callnumber-raw | HF5822 |
| callnumber-search | HF5822 |
| callnumber-sort | HF 45822 |
| callnumber-subject | HF - Commerce |
| ctrlnum | (OCoLC)59991540 (DE-599)BVBBV005149770 |
| dewey-full | 302.2/3 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 302 - Social interaction |
| dewey-raw | 302.2/3 |
| dewey-search | 302.2/3 |
| dewey-sort | 3302.2 13 |
| dewey-tens | 300 - Social sciences |
| discipline | Soziologie |
| edition | Repr. [d. Ausg. Boston, 1903] |
| format | Book |
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| id | DE-604.BV005149770 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:23:52Z |
| institution | BVB |
| isbn | 0824067304 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003173984 |
| oclc_num | 59991540 |
| open_access_boolean | |
| owner | DE-473 DE-BY-UBG |
| owner_facet | DE-473 DE-BY-UBG |
| physical | XII, 240 S. Ill. |
| publishDate | 1985 |
| publishDateSearch | 1985 |
| publishDateSort | 1985 |
| publisher | Garland |
| record_format | marc |
| series | The history of advertising |
| series2 | The history of advertising |
| spelling | Scott, Walter Dill 1869-1955 Verfasser (DE-588)170229912 aut The theory of advertising Walter Dill Scott Repr. [d. Ausg. Boston, 1903] New York u.a. Garland 1985 XII, 240 S. Ill. txt rdacontent n rdamedia nc rdacarrier The history of advertising 36 Gesellschaft Psychologie Advertising Psychological aspects Advertising Social aspects Werbepsychologie (DE-588)4140889-5 gnd rswk-swf Werbepsychologie (DE-588)4140889-5 s DE-604 The history of advertising 36 (DE-604)BV000018593 36 |
| spellingShingle | Scott, Walter Dill 1869-1955 The theory of advertising The history of advertising Gesellschaft Psychologie Advertising Psychological aspects Advertising Social aspects Werbepsychologie (DE-588)4140889-5 gnd |
| subject_GND | (DE-588)4140889-5 |
| title | The theory of advertising |
| title_auth | The theory of advertising |
| title_exact_search | The theory of advertising |
| title_full | The theory of advertising Walter Dill Scott |
| title_fullStr | The theory of advertising Walter Dill Scott |
| title_full_unstemmed | The theory of advertising Walter Dill Scott |
| title_short | The theory of advertising |
| title_sort | the theory of advertising |
| topic | Gesellschaft Psychologie Advertising Psychological aspects Advertising Social aspects Werbepsychologie (DE-588)4140889-5 gnd |
| topic_facet | Gesellschaft Psychologie Advertising Psychological aspects Advertising Social aspects Werbepsychologie |
| volume_link | (DE-604)BV000018593 |
| work_keys_str_mv | AT scottwalterdill thetheoryofadvertising |