Holdings: Marketing today :: THWS Bibkatalog

Marketing today:

Saved in:

Bibliographic Details
Main Authors:	Mentzer, John T. (Author), Schwartz, David J. 1927-1987 (Author)
Format:	Book
Language:	English
Published:	San Diego u.a. Harcourt Brace Jovanovich 1985
Edition:	4. ed.
Subjects:	Marketing
Physical Description:	XVI, 832 S. Ill.
ISBN:	0155550934

Staff View

MARC


LEADER	00000nam a2200000 c 4500
001	BV005140914
003	DE-604
005	20170713
007	t
008	920527s1985 a\|\|\| \|\|\|\| 00\|\|\| eng d
020			\|a 0155550934 \|9 0-15-555093-4
035			\|a (OCoLC)169866435
035			\|a (DE-599)BVBBV005140914
040			\|a DE-604 \|b ger \|e rakddb
041	0		\|a eng
049			\|a DE-473
084			\|a QP 600 \|0 (DE-625)141905: \|2 rvk
100	1		\|a Mentzer, John T. \|e Verfasser \|4 aut
245	1	0	\|a Marketing today \|c John T. Mentzer ; David J. Schwartz
250			\|a 4. ed.
264		1	\|a San Diego u.a. \|b Harcourt Brace Jovanovich \|c 1985
300			\|a XVI, 832 S. \|b Ill.
336			\|b txt \|2 rdacontent
337			\|b n \|2 rdamedia
338			\|b nc \|2 rdacarrier
650	0	7	\|a Marketing \|0 (DE-588)4037589-4 \|2 gnd \|9 rswk-swf
689	0	0	\|a Marketing \|0 (DE-588)4037589-4 \|D s
689	0		\|8 1\p \|5 DE-604
700	1		\|a Schwartz, David J. \|d 1927-1987 \|e Verfasser \|0 (DE-588)1129133869 \|4 aut
999			\|a oai:aleph.bib-bvb.de:BVB01-003165806
883	1		\|8 1\p \|a cgwrk \|d 20201028 \|q DE-101 \|u https://d-nb.info/provenance/plan#cgwrk

Record in the Search Index

_version_	1804119278640693248
any_adam_object
author	Mentzer, John T. Schwartz, David J. 1927-1987
author_GND	(DE-588)1129133869
author_facet	Mentzer, John T. Schwartz, David J. 1927-1987
author_role	aut aut
author_sort	Mentzer, John T.
author_variant	j t m jt jtm d j s dj djs
building	Verbundindex
bvnumber	BV005140914
classification_rvk	QP 600
ctrlnum	(OCoLC)169866435 (DE-599)BVBBV005140914
discipline	Wirtschaftswissenschaften
edition	4. ed.
format	Book
fullrecord	<?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01090nam a2200337 c 4500</leader><controlfield tag="001">BV005140914</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20170713 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">920527s1985 a\|\|\| \|\|\|\| 00\|\|\| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0155550934</subfield><subfield code="9">0-15-555093-4</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)169866435</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV005140914</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-473</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Mentzer, John T.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Marketing today</subfield><subfield code="c">John T. Mentzer ; David J. Schwartz</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">4. ed.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">San Diego u.a.</subfield><subfield code="b">Harcourt Brace Jovanovich</subfield><subfield code="c">1985</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XVI, 832 S.</subfield><subfield code="b">Ill.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="8">1\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Schwartz, David J.</subfield><subfield code="d">1927-1987</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)1129133869</subfield><subfield code="4">aut</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-003165806</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield></record></collection>
id	DE-604.BV005140914
illustrated	Illustrated
indexdate	2024-07-09T16:23:39Z
institution	BVB
isbn	0155550934
language	English
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-003165806
oclc_num	169866435
open_access_boolean
owner	DE-473 DE-BY-UBG
owner_facet	DE-473 DE-BY-UBG
physical	XVI, 832 S. Ill.
publishDate	1985
publishDateSearch	1985
publishDateSort	1985
publisher	Harcourt Brace Jovanovich
record_format	marc
spelling	Mentzer, John T. Verfasser aut Marketing today John T. Mentzer ; David J. Schwartz 4. ed. San Diego u.a. Harcourt Brace Jovanovich 1985 XVI, 832 S. Ill. txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s 1\p DE-604 Schwartz, David J. 1927-1987 Verfasser (DE-588)1129133869 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Mentzer, John T. Schwartz, David J. 1927-1987 Marketing today Marketing (DE-588)4037589-4 gnd
subject_GND	(DE-588)4037589-4
title	Marketing today
title_auth	Marketing today
title_exact_search	Marketing today
title_full	Marketing today John T. Mentzer ; David J. Schwartz
title_fullStr	Marketing today John T. Mentzer ; David J. Schwartz
title_full_unstemmed	Marketing today John T. Mentzer ; David J. Schwartz
title_short	Marketing today
title_sort	marketing today
topic	Marketing (DE-588)4037589-4 gnd
topic_facet	Marketing
work_keys_str_mv	AT mentzerjohnt marketingtoday AT schwartzdavidj marketingtoday

Holdings

There is no print copy available.

Interlibrary loan Place Request Caution: Not in THWS collection!

MARC

Record in the Search Index

There is no print copy available.

Similar Items