APA (7th ed.) Citation

Mentzer, J. T., & Schwartz, D. J. (1985). Marketing today (4. ed.). Harcourt Brace Jovanovich.

Chicago Style (17th ed.) Citation

Mentzer, John T., and David J. Schwartz. Marketing Today. 4. ed. San Diego u.a: Harcourt Brace Jovanovich, 1985.

MLA (9th ed.) Citation

Mentzer, John T., and David J. Schwartz. Marketing Today. 4. ed. Harcourt Brace Jovanovich, 1985.