Analytical methods for marketing management:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London [u.a.]
McGraw-Hill
1976
|
| Subjects: | |
| Physical Description: | VIII, 336 S. graph. Darst. |
| ISBN: | 0070840644 |
Staff View
MARC
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Record in the Search Index
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| author | FitzRoy, Peter T. |
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| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
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| id | DE-604.BV005117201 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:23:08Z |
| institution | BVB |
| isbn | 0070840644 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003145062 |
| oclc_num | 1733591 |
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| physical | VIII, 336 S. graph. Darst. |
| publishDate | 1976 |
| publishDateSearch | 1976 |
| publishDateSort | 1976 |
| publisher | McGraw-Hill |
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| spelling | FitzRoy, Peter T. Verfasser (DE-588)1023149559 aut Analytical methods for marketing management Peter T. Fitzroy London [u.a.] McGraw-Hill 1976 VIII, 336 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Decision making Marketing Management Marketing (DE-588)4037589-4 gnd rswk-swf Methode (DE-588)4038971-6 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Methode (DE-588)4038971-6 s |
| spellingShingle | FitzRoy, Peter T. Analytical methods for marketing management Decision making Marketing Management Marketing (DE-588)4037589-4 gnd Methode (DE-588)4038971-6 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4038971-6 |
| title | Analytical methods for marketing management |
| title_auth | Analytical methods for marketing management |
| title_exact_search | Analytical methods for marketing management |
| title_full | Analytical methods for marketing management Peter T. Fitzroy |
| title_fullStr | Analytical methods for marketing management Peter T. Fitzroy |
| title_full_unstemmed | Analytical methods for marketing management Peter T. Fitzroy |
| title_short | Analytical methods for marketing management |
| title_sort | analytical methods for marketing management |
| topic | Decision making Marketing Management Marketing (DE-588)4037589-4 gnd Methode (DE-588)4038971-6 gnd |
| topic_facet | Decision making Marketing Management Marketing Methode |
| work_keys_str_mv | AT fitzroypetert analyticalmethodsformarketingmanagement |