Handels-Marketing: Entstehung, Aufgabe, Instrumente
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
München
Vahlen
1992
|
| Ausgabe: | 2., neubearb. und erw. Aufl. |
| Schlagworte: | |
| Beschreibung: | Literaturverz. S. [471] - 475 |
| Beschreibung: | XV, 493 S. graph. Darst. |
| ISBN: | 3800615673 |
Internformat
MARC
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| 100 | 1 | |a Oehme, Wolfgang |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Handels-Marketing |b Entstehung, Aufgabe, Instrumente |c von Wolfgang Oehme |
| 250 | |a 2., neubearb. und erw. Aufl. | ||
| 264 | 1 | |a München |b Vahlen |c 1992 | |
| 300 | |a XV, 493 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
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| 500 | |a Literaturverz. S. [471] - 475 | ||
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| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Handelsbetrieb |0 (DE-588)4023226-8 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
| _version_ | 1804118846560272384 |
|---|---|
| any_adam_object | |
| author | Oehme, Wolfgang |
| author_facet | Oehme, Wolfgang |
| author_role | aut |
| author_sort | Oehme, Wolfgang |
| author_variant | w o wo |
| building | Verbundindex |
| bvnumber | BV004728126 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.O38 1992 |
| callnumber-search | HF5415.O38 1992 |
| callnumber-sort | HF 45415 O38 41992 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 QQ 400 QQ 440 |
| classification_tum | WIR 915f WIR 810f |
| ctrlnum | (OCoLC)231285449 (DE-599)BVBBV004728126 |
| discipline | Wirtschaftswissenschaften |
| edition | 2., neubearb. und erw. Aufl. |
| format | Book |
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| id | DE-604.BV004728126 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:16:47Z |
| institution | BVB |
| isbn | 3800615673 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002907392 |
| oclc_num | 231285449 |
| open_access_boolean | |
| owner | DE-19 DE-BY-UBM DE-12 DE-384 DE-M347 DE-473 DE-BY-UBG DE-M49 DE-BY-TUM DE-703 DE-739 DE-70 DE-945 DE-20 DE-29 DE-N2 DE-92 DE-1047 DE-858 DE-521 DE-522 DE-523 DE-526 DE-634 DE-B170 DE-83 DE-11 DE-188 DE-2070s |
| owner_facet | DE-19 DE-BY-UBM DE-12 DE-384 DE-M347 DE-473 DE-BY-UBG DE-M49 DE-BY-TUM DE-703 DE-739 DE-70 DE-945 DE-20 DE-29 DE-N2 DE-92 DE-1047 DE-858 DE-521 DE-522 DE-523 DE-526 DE-634 DE-B170 DE-83 DE-11 DE-188 DE-2070s |
| physical | XV, 493 S. graph. Darst. |
| publishDate | 1992 |
| publishDateSearch | 1992 |
| publishDateSort | 1992 |
| publisher | Vahlen |
| record_format | marc |
| spelling | Oehme, Wolfgang Verfasser aut Handels-Marketing Entstehung, Aufgabe, Instrumente von Wolfgang Oehme 2., neubearb. und erw. Aufl. München Vahlen 1992 XV, 493 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Literaturverz. S. [471] - 475 Marketing Marketing (DE-588)4037589-4 gnd rswk-swf Handelsbetrieb (DE-588)4023226-8 gnd rswk-swf Handelsbetrieb (DE-588)4023226-8 s Marketing (DE-588)4037589-4 s DE-604 |
| spellingShingle | Oehme, Wolfgang Handels-Marketing Entstehung, Aufgabe, Instrumente Marketing Marketing (DE-588)4037589-4 gnd Handelsbetrieb (DE-588)4023226-8 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4023226-8 |
| title | Handels-Marketing Entstehung, Aufgabe, Instrumente |
| title_auth | Handels-Marketing Entstehung, Aufgabe, Instrumente |
| title_exact_search | Handels-Marketing Entstehung, Aufgabe, Instrumente |
| title_full | Handels-Marketing Entstehung, Aufgabe, Instrumente von Wolfgang Oehme |
| title_fullStr | Handels-Marketing Entstehung, Aufgabe, Instrumente von Wolfgang Oehme |
| title_full_unstemmed | Handels-Marketing Entstehung, Aufgabe, Instrumente von Wolfgang Oehme |
| title_short | Handels-Marketing |
| title_sort | handels marketing entstehung aufgabe instrumente |
| title_sub | Entstehung, Aufgabe, Instrumente |
| topic | Marketing Marketing (DE-588)4037589-4 gnd Handelsbetrieb (DE-588)4023226-8 gnd |
| topic_facet | Marketing Handelsbetrieb |
| work_keys_str_mv | AT oehmewolfgang handelsmarketingentstehungaufgabeinstrumente |