Verfügbarkeit: Marketing research

Marketing research:

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Bibliographische Detailangaben
Hauptverfasser:	Aaker, David A. 1938- (VerfasserIn), Day, George S. 1937- (VerfasserIn)
Format:	Buch
Sprache:	English
Veröffentlicht:	New York u.a. Wiley 1990
Ausgabe:	4. ed.
Schriftenreihe:	Wiley series in marketing.
Schlagworte:	Marketing - Recherche Marketing research Marktforschung Marketingforschung
Beschreibung:	XIV, 739, 29 S. Ill., graph. Darst.
ISBN:	0471613517

Internformat

MARC


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Datensatz im Suchindex

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author	Aaker, David A. 1938- Day, George S. 1937-
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bvnumber	BV004523169
callnumber-first	H - Social Science
callnumber-label	HF5415
callnumber-raw	HF5415.2.A14 1990
callnumber-search	HF5415.2.A14 1990
callnumber-sort	HF 45415.2 A14 41990
callnumber-subject	HF - Commerce
classification_rvk	QP 611
ctrlnum	(OCoLC)20134032 (DE-599)BVBBV004523169
dewey-full	658.8/320 658.8/3
dewey-hundreds	600 - Technology (Applied sciences)
dewey-ones	658 - General management
dewey-raw	658.8/3 20 658.8/3
dewey-search	658.8/3 20 658.8/3
dewey-sort	3658.8 13 220
dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
edition	4. ed.
format	Book
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id	DE-604.BV004523169
illustrated	Illustrated
indexdate	2024-07-09T16:13:50Z
institution	BVB
isbn	0471613517
language	English
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-002785622
oclc_num	20134032
open_access_boolean
owner	DE-11 DE-188
owner_facet	DE-11 DE-188
physical	XIV, 739, 29 S. Ill., graph. Darst.
publishDate	1990
publishDateSearch	1990
publishDateSort	1990
publisher	Wiley
record_format	marc
series2	Wiley series in marketing.
spelling	Aaker, David A. 1938- Verfasser (DE-588)123018641 aut Marketing research David A. Aaker ; George S. Day 4. ed. New York u.a. Wiley 1990 XIV, 739, 29 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Wiley series in marketing. Marketing - Recherche ram Marketing research Marktforschung (DE-588)4037630-8 gnd rswk-swf Marketingforschung (DE-588)4200055-5 gnd rswk-swf Marktforschung (DE-588)4037630-8 s Marketingforschung (DE-588)4200055-5 s 1\p DE-604 DE-188 Day, George S. 1937- Verfasser (DE-588)120168537 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Aaker, David A. 1938- Day, George S. 1937- Marketing research Marketing - Recherche ram Marketing research Marktforschung (DE-588)4037630-8 gnd Marketingforschung (DE-588)4200055-5 gnd
subject_GND	(DE-588)4037630-8 (DE-588)4200055-5
title	Marketing research
title_auth	Marketing research
title_exact_search	Marketing research
title_full	Marketing research David A. Aaker ; George S. Day
title_fullStr	Marketing research David A. Aaker ; George S. Day
title_full_unstemmed	Marketing research David A. Aaker ; George S. Day
title_short	Marketing research
title_sort	marketing research
topic	Marketing - Recherche ram Marketing research Marktforschung (DE-588)4037630-8 gnd Marketingforschung (DE-588)4200055-5 gnd
topic_facet	Marketing - Recherche Marketing research Marktforschung Marketingforschung
work_keys_str_mv	AT aakerdavida marketingresearch AT daygeorges marketingresearch

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