Marketing: Concepts and strategy
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Boston
Houston Mifflin
1979
|
| Edition: | 3.ed. |
| Subjects: | |
| Physical Description: | XVI, 595 S. graph. Darst. |
| ISBN: | 0395265037 |
Staff View
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Record in the Search Index
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| author_facet | Bell, Martin L. |
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| id | DE-604.BV004519157 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:13:46Z |
| institution | BVB |
| isbn | 0395265037 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002782929 |
| oclc_num | 631064185 |
| open_access_boolean | |
| owner | DE-188 |
| owner_facet | DE-188 |
| physical | XVI, 595 S. graph. Darst. |
| publishDate | 1979 |
| publishDateSearch | 1979 |
| publishDateSort | 1979 |
| publisher | Houston Mifflin |
| record_format | marc |
| spelling | Bell, Martin L. Verfasser aut Marketing Concepts and strategy 3.ed. Boston Houston Mifflin 1979 XVI, 595 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketingkonzept (DE-588)4120696-4 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 s DE-604 Marketing (DE-588)4037589-4 s Marketingkonzept (DE-588)4120696-4 s |
| spellingShingle | Bell, Martin L. Marketing Concepts and strategy Marketingkonzept (DE-588)4120696-4 gnd Marketingstrategie (DE-588)4120697-6 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4120696-4 (DE-588)4120697-6 (DE-588)4037589-4 |
| title | Marketing Concepts and strategy |
| title_auth | Marketing Concepts and strategy |
| title_exact_search | Marketing Concepts and strategy |
| title_full | Marketing Concepts and strategy |
| title_fullStr | Marketing Concepts and strategy |
| title_full_unstemmed | Marketing Concepts and strategy |
| title_short | Marketing |
| title_sort | marketing concepts and strategy |
| title_sub | Concepts and strategy |
| topic | Marketingkonzept (DE-588)4120696-4 gnd Marketingstrategie (DE-588)4120697-6 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketingkonzept Marketingstrategie Marketing |
| work_keys_str_mv | AT bellmartinl marketingconceptsandstrategy |