APA (7th ed.) Citation

McDonald, M., & Leppard, J. W. (1986). How to sell a service: Guidelines for effective selling in a service business (1. publ.). Heinemann.

Chicago Style (17th ed.) Citation

McDonald, Malcolm, and John W. Leppard. How to Sell a Service: Guidelines for Effective Selling in a Service Business. 1. publ. London u.a: Heinemann, 1986.

MLA (9th ed.) Citation

McDonald, Malcolm, and John W. Leppard. How to Sell a Service: Guidelines for Effective Selling in a Service Business. 1. publ. Heinemann, 1986.