APA (7th ed.) Citation

Schiffman, L. G., & Kanuk, L. L. (1983). Consumer behavior (2. ed.). Prentice-Hall.

Chicago Style (17th ed.) Citation

Schiffman, Leon G., and Leslie Lazar Kanuk. Consumer Behavior. 2. ed. Englewood Cliffs, NJ: Prentice-Hall, 1983.

MLA (9th ed.) Citation

Schiffman, Leon G., and Leslie Lazar Kanuk. Consumer Behavior. 2. ed. Prentice-Hall, 1983.