APA (7th ed.) Citation

Cassata, M. B., & Asante, M. K. (1979). Mass communication: Principles and practices. Macmillan Publishing Co., Inc.

Chicago Style (17th ed.) Citation

Cassata, Mary B., and Molefi Kete Asante. Mass Communication: Principles and Practices. New York: Macmillan Publishing Co., Inc, 1979.

MLA (9th ed.) Citation

Cassata, Mary B., and Molefi Kete Asante. Mass Communication: Principles and Practices. Macmillan Publishing Co., Inc, 1979.