Effective publicity: how to reach the public
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York u.a.
Wiley
1984
|
| Schlagworte: | |
| Beschreibung: | IX, 367 S. Ill. |
| ISBN: | 047184215X |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV003599576 | ||
| 003 | DE-604 | ||
| 005 | 19920615 | ||
| 007 | t | ||
| 008 | 900725s1984 a||| |||| 00||| eng d | ||
| 020 | |a 047184215X |9 0-471-84215-X | ||
| 035 | |a (OCoLC)9970447 | ||
| 035 | |a (DE-599)BVBBV003599576 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-384 |a DE-473 |a DE-188 | ||
| 050 | 0 | |a HM263 | |
| 082 | 0 | |a 659.2 |2 19 | |
| 084 | |a AP 16800 |0 (DE-625)6990: |2 rvk | ||
| 084 | |a QP 630 |0 (DE-625)141916: |2 rvk | ||
| 084 | |a QP 637 |0 (DE-625)141921: |2 rvk | ||
| 100 | 1 | |a Nolte, Lawrence W. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Effective publicity |b how to reach the public |c Lawrence W. Nolte ; Dennis L. Wilcox |
| 264 | 1 | |a New York u.a. |b Wiley |c 1984 | |
| 300 | |a IX, 367 S. |b Ill. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Publicité | |
| 650 | 4 | |a Relations publiques | |
| 650 | 4 | |a Public relations | |
| 650 | 4 | |a Publicity | |
| 650 | 0 | 7 | |a Öffentlichkeitsarbeit |0 (DE-588)4043188-5 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Öffentlichkeitsarbeit |0 (DE-588)4043188-5 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Wilcox, Dennis L. |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-002292086 | ||
Datensatz im Suchindex
| _version_ | 1804117949734191104 |
|---|---|
| any_adam_object | |
| author | Nolte, Lawrence W. Wilcox, Dennis L. |
| author_facet | Nolte, Lawrence W. Wilcox, Dennis L. |
| author_role | aut aut |
| author_sort | Nolte, Lawrence W. |
| author_variant | l w n lw lwn d l w dl dlw |
| building | Verbundindex |
| bvnumber | BV003599576 |
| callnumber-first | H - Social Science |
| callnumber-label | HM263 |
| callnumber-raw | HM263 |
| callnumber-search | HM263 |
| callnumber-sort | HM 3263 |
| callnumber-subject | HM - Sociology |
| classification_rvk | AP 16800 QP 630 QP 637 |
| ctrlnum | (OCoLC)9970447 (DE-599)BVBBV003599576 |
| dewey-full | 659.2 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.2 |
| dewey-search | 659.2 |
| dewey-sort | 3659.2 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Allgemeines Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV003599576 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:02:32Z |
| institution | BVB |
| isbn | 047184215X |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002292086 |
| oclc_num | 9970447 |
| open_access_boolean | |
| owner | DE-384 DE-473 DE-BY-UBG DE-188 |
| owner_facet | DE-384 DE-473 DE-BY-UBG DE-188 |
| physical | IX, 367 S. Ill. |
| publishDate | 1984 |
| publishDateSearch | 1984 |
| publishDateSort | 1984 |
| publisher | Wiley |
| record_format | marc |
| spelling | Nolte, Lawrence W. Verfasser aut Effective publicity how to reach the public Lawrence W. Nolte ; Dennis L. Wilcox New York u.a. Wiley 1984 IX, 367 S. Ill. txt rdacontent n rdamedia nc rdacarrier Publicité Relations publiques Public relations Publicity Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf Öffentlichkeitsarbeit (DE-588)4043188-5 s DE-604 Wilcox, Dennis L. Verfasser aut |
| spellingShingle | Nolte, Lawrence W. Wilcox, Dennis L. Effective publicity how to reach the public Publicité Relations publiques Public relations Publicity Öffentlichkeitsarbeit (DE-588)4043188-5 gnd |
| subject_GND | (DE-588)4043188-5 |
| title | Effective publicity how to reach the public |
| title_auth | Effective publicity how to reach the public |
| title_exact_search | Effective publicity how to reach the public |
| title_full | Effective publicity how to reach the public Lawrence W. Nolte ; Dennis L. Wilcox |
| title_fullStr | Effective publicity how to reach the public Lawrence W. Nolte ; Dennis L. Wilcox |
| title_full_unstemmed | Effective publicity how to reach the public Lawrence W. Nolte ; Dennis L. Wilcox |
| title_short | Effective publicity |
| title_sort | effective publicity how to reach the public |
| title_sub | how to reach the public |
| topic | Publicité Relations publiques Public relations Publicity Öffentlichkeitsarbeit (DE-588)4043188-5 gnd |
| topic_facet | Publicité Relations publiques Public relations Publicity Öffentlichkeitsarbeit |
| work_keys_str_mv | AT noltelawrencew effectivepublicityhowtoreachthepublic AT wilcoxdennisl effectivepublicityhowtoreachthepublic |