Reidenbach, R. E., & Grubbs, M. R. (1987). Developing new banking products: A manager's guide. Prentice-Hall.
Chicago Style (17th ed.) CitationReidenbach, R. Eric, and M. Ray Grubbs. Developing New Banking Products: A Manager's Guide. Englewood Cliffs, N.J: Prentice-Hall, 1987.
MLA (9th ed.) CitationReidenbach, R. Eric, and M. Ray Grubbs. Developing New Banking Products: A Manager's Guide. Prentice-Hall, 1987.
Warning: These citations may not always be 100% accurate.