APA (7th ed.) Citation

Urban, G. L., Hauser, J. R., & Dholakia, N. (1987). Essentials of new product management. Prentice-Hall.

Chicago Style (17th ed.) Citation

Urban, Glen L., John R. Hauser, and Nikhilesh Dholakia. Essentials of New Product Management. Englewood Cliffs, NJ: Prentice-Hall, 1987.

MLA (9th ed.) Citation

Urban, Glen L., et al. Essentials of New Product Management. Prentice-Hall, 1987.