APA (7th ed.) Citation

Reidenbach, R. E., & Pitts, R. E. (1986). Bank marketing: A guide to strategic planning. Prentice-Hall.

Chicago Style (17th ed.) Citation

Reidenbach, R. Eric, and Robert E. Pitts. Bank Marketing: A Guide to Strategic Planning. Englewood Cliffs, N.J: Prentice-Hall, 1986.

MLA (9th ed.) Citation

Reidenbach, R. Eric, and Robert E. Pitts. Bank Marketing: A Guide to Strategic Planning. Prentice-Hall, 1986.