Driver, J. C., & Foxall, G. R. (1984). Advertising: Policy and practice. Holt, Rinehart and Winston.
Chicago Style (17th ed.) CitationDriver, John C., and Gordon R. Foxall. Advertising: Policy and Practice. London u.a: Holt, Rinehart and Winston, 1984.
MLA (9th ed.) CitationDriver, John C., and Gordon R. Foxall. Advertising: Policy and Practice. Holt, Rinehart and Winston, 1984.
Warning: These citations may not always be 100% accurate.