APA-Zitierstil (7. Ausg.)

Walters, C. G. (1978). Consumer behavior: Theory and practice (3.ed.). Irwin.

Chicago-Zitierstil (17. Ausg.)

Walters, Charles G. Consumer Behavior: Theory and Practice. 3.ed. Homewood, Ill: Irwin, 1978.

MLA-Zitierstil (9. Ausg.)

Walters, Charles G. Consumer Behavior: Theory and Practice. 3.ed. Irwin, 1978.