Marktkommunikation und Konsumentenverhalten:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Abschlussarbeit Buch |
| Sprache: | German |
| Veröffentlicht: |
Basel
Social Strategies Publ.
1978
|
| Schriftenreihe: | Social strategies
7 |
| Schlagworte: | |
| Beschreibung: | XII, 252 S. graph. Darst. |
Internformat
MARC
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| 100 | 1 | |a Abplanalp, Peter A. |e Verfasser |0 (DE-588)1078811792 |4 aut | |
| 245 | 1 | 0 | |a Marktkommunikation und Konsumentenverhalten |c Peter A. Abplanalp |
| 264 | 1 | |a Basel |b Social Strategies Publ. |c 1978 | |
| 300 | |a XII, 252 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 1 | |a Social strategies |v 7 | |
| 502 | |a Zugl.: Basel, Univ., Diss., 1978 | ||
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| 650 | 4 | |a Consumers | |
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Datensatz im Suchindex
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| any_adam_object | |
| author | Abplanalp, Peter A. |
| author_GND | (DE-588)1078811792 |
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| author_sort | Abplanalp, Peter A. |
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| building | Verbundindex |
| bvnumber | BV003285572 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.125 |
| callnumber-search | HF5415.125 |
| callnumber-sort | HF 45415.125 |
| callnumber-subject | HF - Commerce |
| classification_rvk | MS 5560 QW 300 |
| classification_tum | OEK 740d |
| ctrlnum | (OCoLC)605923918 (DE-599)BVBBV003285572 |
| dewey-full | 658.83 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.83 |
| dewey-search | 658.83 |
| dewey-sort | 3658.83 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Soziologie Wirtschaftswissenschaften Ökotrophologie |
| format | Thesis Book |
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| genre | (DE-588)4113937-9 Hochschulschrift gnd-content |
| genre_facet | Hochschulschrift |
| id | DE-604.BV003285572 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T15:57:30Z |
| institution | BVB |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002070531 |
| oclc_num | 605923918 |
| open_access_boolean | |
| owner | DE-12 DE-473 DE-BY-UBG DE-703 DE-739 DE-355 DE-BY-UBR DE-20 DE-N2 DE-19 DE-BY-UBM DE-M49 DE-BY-TUM DE-B170 DE-83 DE-11 DE-188 |
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| physical | XII, 252 S. graph. Darst. |
| publishDate | 1978 |
| publishDateSearch | 1978 |
| publishDateSort | 1978 |
| publisher | Social Strategies Publ. |
| record_format | marc |
| series | Social strategies |
| series2 | Social strategies |
| spelling | Abplanalp, Peter A. Verfasser (DE-588)1078811792 aut Marktkommunikation und Konsumentenverhalten Peter A. Abplanalp Basel Social Strategies Publ. 1978 XII, 252 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Social strategies 7 Zugl.: Basel, Univ., Diss., 1978 Communication in marketing Consumers Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Marktkommunikation (DE-588)4131075-5 gnd rswk-swf (DE-588)4113937-9 Hochschulschrift gnd-content Marktkommunikation (DE-588)4131075-5 s Verbraucherverhalten (DE-588)4062644-1 s DE-604 Social strategies 7 (DE-604)BV000017786 7 |
| spellingShingle | Abplanalp, Peter A. Marktkommunikation und Konsumentenverhalten Social strategies Communication in marketing Consumers Verbraucherverhalten (DE-588)4062644-1 gnd Marktkommunikation (DE-588)4131075-5 gnd |
| subject_GND | (DE-588)4062644-1 (DE-588)4131075-5 (DE-588)4113937-9 |
| title | Marktkommunikation und Konsumentenverhalten |
| title_auth | Marktkommunikation und Konsumentenverhalten |
| title_exact_search | Marktkommunikation und Konsumentenverhalten |
| title_full | Marktkommunikation und Konsumentenverhalten Peter A. Abplanalp |
| title_fullStr | Marktkommunikation und Konsumentenverhalten Peter A. Abplanalp |
| title_full_unstemmed | Marktkommunikation und Konsumentenverhalten Peter A. Abplanalp |
| title_short | Marktkommunikation und Konsumentenverhalten |
| title_sort | marktkommunikation und konsumentenverhalten |
| topic | Communication in marketing Consumers Verbraucherverhalten (DE-588)4062644-1 gnd Marktkommunikation (DE-588)4131075-5 gnd |
| topic_facet | Communication in marketing Consumers Verbraucherverhalten Marktkommunikation Hochschulschrift |
| volume_link | (DE-604)BV000017786 |
| work_keys_str_mv | AT abplanalppetera marktkommunikationundkonsumentenverhalten |