Strategic advertising decisions: Selected readings
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Columbus, Ohio
Grid
1976
|
| Schriftenreihe: | Grid series in advertising and journalism.
|
| Schlagworte: | |
| Beschreibung: | XIII,421 S. graph.Darst. |
| ISBN: | 0882440918 |
Internformat
MARC
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| 300 | |a XIII,421 S. |b graph.Darst. | ||
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| 490 | 0 | |a Grid series in advertising and journalism. | |
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| 650 | 4 | |a Marketing | |
| 700 | 1 | |a Michman, Ronald D. |e Sonstige |4 oth | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-002058717 | ||
Datensatz im Suchindex
| _version_ | 1804117615274098688 |
|---|---|
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| callnumber-search | HF5823 |
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| callnumber-subject | HF - Commerce |
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| dewey-full | 658.8/008 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/008 |
| dewey-search | 658.8/008 |
| dewey-sort | 3658.8 18 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV003269286 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T15:57:13Z |
| institution | BVB |
| isbn | 0882440918 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002058717 |
| oclc_num | 2212802 |
| open_access_boolean | |
| owner | DE-384 DE-188 |
| owner_facet | DE-384 DE-188 |
| physical | XIII,421 S. graph.Darst. |
| publishDate | 1976 |
| publishDateSearch | 1976 |
| publishDateSort | 1976 |
| publisher | Grid |
| record_format | marc |
| series2 | Grid series in advertising and journalism. |
| spelling | Strategic advertising decisions Selected readings Hrsg. von Ronald D. Michman* Columbus, Ohio Grid 1976 XIII,421 S. graph.Darst. txt rdacontent n rdamedia nc rdacarrier Grid series in advertising and journalism. Marketing Propaganda larpcal Publicité Advertising Michman, Ronald D. Sonstige oth |
| spellingShingle | Strategic advertising decisions Selected readings Marketing Propaganda larpcal Publicité Advertising |
| title | Strategic advertising decisions Selected readings |
| title_auth | Strategic advertising decisions Selected readings |
| title_exact_search | Strategic advertising decisions Selected readings |
| title_full | Strategic advertising decisions Selected readings Hrsg. von Ronald D. Michman* |
| title_fullStr | Strategic advertising decisions Selected readings Hrsg. von Ronald D. Michman* |
| title_full_unstemmed | Strategic advertising decisions Selected readings Hrsg. von Ronald D. Michman* |
| title_short | Strategic advertising decisions |
| title_sort | strategic advertising decisions selected readings |
| title_sub | Selected readings |
| topic | Marketing Propaganda larpcal Publicité Advertising |
| topic_facet | Marketing Propaganda Publicité Advertising |
| work_keys_str_mv | AT michmanronaldd strategicadvertisingdecisionsselectedreadings |