Cases in marketing research:
Saved in:
| Format: | Book |
|---|---|
| Language: | English |
| Published: |
New York [u.a.]
Harper & Row
1975
|
| Series: | Harper's series in marketing management
|
| Subjects: | |
| Physical Description: | XIII, 290 S. graph. Darst. |
| ISBN: | 0060470089 |
Staff View
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| 245 | 1 | 0 | |a Cases in marketing research |c Walter B. Wentz, ed. |
| 264 | 1 | |a New York [u.a.] |b Harper & Row |c 1975 | |
| 300 | |a XIII, 290 S. |b graph. Darst. | ||
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Record in the Search Index
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| genre | (DE-588)4522595-3 Fallstudiensammlung gnd-content |
| genre_facet | Fallstudiensammlung |
| id | DE-604.BV003230226 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T15:56:33Z |
| institution | BVB |
| isbn | 0060470089 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002031250 |
| oclc_num | 1341594 |
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| owner_facet | DE-355 DE-BY-UBR DE-945 DE-N2 DE-706 DE-83 DE-188 |
| physical | XIII, 290 S. graph. Darst. |
| publishDate | 1975 |
| publishDateSearch | 1975 |
| publishDateSort | 1975 |
| publisher | Harper & Row |
| record_format | marc |
| series2 | Harper's series in marketing management |
| spelling | Cases in marketing research Walter B. Wentz, ed. New York [u.a.] Harper & Row 1975 XIII, 290 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Harper's series in marketing management Marketing - Recherche - Cas, Études de Marketing research Case studies Marktforschung (DE-588)4037630-8 gnd rswk-swf Marketingforschung (DE-588)4200055-5 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Marktforschung (DE-588)4037630-8 s DE-604 Marketingforschung (DE-588)4200055-5 s 1\p DE-604 Wentz, Walter B. Sonstige oth 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Cases in marketing research Marketing - Recherche - Cas, Études de Marketing research Case studies Marktforschung (DE-588)4037630-8 gnd Marketingforschung (DE-588)4200055-5 gnd |
| subject_GND | (DE-588)4037630-8 (DE-588)4200055-5 (DE-588)4522595-3 |
| title | Cases in marketing research |
| title_auth | Cases in marketing research |
| title_exact_search | Cases in marketing research |
| title_full | Cases in marketing research Walter B. Wentz, ed. |
| title_fullStr | Cases in marketing research Walter B. Wentz, ed. |
| title_full_unstemmed | Cases in marketing research Walter B. Wentz, ed. |
| title_short | Cases in marketing research |
| title_sort | cases in marketing research |
| topic | Marketing - Recherche - Cas, Études de Marketing research Case studies Marktforschung (DE-588)4037630-8 gnd Marketingforschung (DE-588)4200055-5 gnd |
| topic_facet | Marketing - Recherche - Cas, Études de Marketing research Case studies Marktforschung Marketingforschung Fallstudiensammlung |
| work_keys_str_mv | AT wentzwalterb casesinmarketingresearch |