A managerial introduction to marketing:
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Englewood Cliffs, NJ
Prentice-Hall
1976
|
| Edition: | 3.ed. |
| Subjects: | |
| Physical Description: | XIV,594 S. graph.Darst. |
| ISBN: | 0135501865 |
Staff View
MARC
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| 245 | 1 | 0 | |a A managerial introduction to marketing |c Thomas A. Staudt ; Donald A. Taylor ; Donald J. Bowersox* |
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| 650 | 4 | |a Gestion d'entreprise | |
| 650 | 4 | |a Marketing - Gestion | |
| 650 | 4 | |a Marketing - Recherche | |
| 650 | 7 | |a Marketing |2 larpcal | |
| 650 | 4 | |a Industrial management | |
| 650 | 4 | |a Marketing research | |
| 650 | 4 | |a Marketing |x Management | |
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| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Record in the Search Index
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| author | Staudt, Thomas A. Taylor, Donald A. Bowersox, Donald J. 1932-2011 |
| author_GND | (DE-588)1011915049 |
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| building | Verbundindex |
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| callnumber-first | H - Social Science |
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| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)1970151 (DE-599)BVBBV003219215 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
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| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 3.ed. |
| format | Book |
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| id | DE-604.BV003219215 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T15:56:22Z |
| institution | BVB |
| isbn | 0135501865 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002022886 |
| oclc_num | 1970151 |
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| owner | DE-384 DE-11 DE-188 |
| owner_facet | DE-384 DE-11 DE-188 |
| physical | XIV,594 S. graph.Darst. |
| publishDate | 1976 |
| publishDateSearch | 1976 |
| publishDateSort | 1976 |
| publisher | Prentice-Hall |
| record_format | marc |
| spelling | Staudt, Thomas A. Verfasser aut A managerial introduction to marketing Thomas A. Staudt ; Donald A. Taylor ; Donald J. Bowersox* 3.ed. Englewood Cliffs, NJ Prentice-Hall 1976 XIV,594 S. graph.Darst. txt rdacontent n rdamedia nc rdacarrier Gestion d'entreprise Marketing - Gestion Marketing - Recherche Marketing larpcal Industrial management Marketing research Marketing Management Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 s 1\p DE-604 Taylor, Donald A. Verfasser aut Bowersox, Donald J. 1932-2011 Verfasser (DE-588)1011915049 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Staudt, Thomas A. Taylor, Donald A. Bowersox, Donald J. 1932-2011 A managerial introduction to marketing Gestion d'entreprise Marketing - Gestion Marketing - Recherche Marketing larpcal Industrial management Marketing research Marketing Management Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4168907-0 |
| title | A managerial introduction to marketing |
| title_auth | A managerial introduction to marketing |
| title_exact_search | A managerial introduction to marketing |
| title_full | A managerial introduction to marketing Thomas A. Staudt ; Donald A. Taylor ; Donald J. Bowersox* |
| title_fullStr | A managerial introduction to marketing Thomas A. Staudt ; Donald A. Taylor ; Donald J. Bowersox* |
| title_full_unstemmed | A managerial introduction to marketing Thomas A. Staudt ; Donald A. Taylor ; Donald J. Bowersox* |
| title_short | A managerial introduction to marketing |
| title_sort | a managerial introduction to marketing |
| topic | Gestion d'entreprise Marketing - Gestion Marketing - Recherche Marketing larpcal Industrial management Marketing research Marketing Management Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Gestion d'entreprise Marketing - Gestion Marketing - Recherche Marketing Industrial management Marketing research Marketing Management Marketingmanagement |
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