APA-Zitierstil (7. Ausg.)

Wills, G. (1971). Exploration in marketing thought: In ass. with marketing colleagues at the Univ. of Bradford Management Centre and with a foreword by Harry Henry. Univ. Press.

Chicago-Zitierstil (17. Ausg.)

Wills, Gordon. Exploration in Marketing Thought: In Ass. with Marketing Colleagues at the Univ. of Bradford Management Centre and with a Foreword by Harry Henry. Bradford: Univ. Press, 1971.

MLA-Zitierstil (9. Ausg.)

Wills, Gordon. Exploration in Marketing Thought: In Ass. with Marketing Colleagues at the Univ. of Bradford Management Centre and with a Foreword by Harry Henry. Univ. Press, 1971.