Marketing management: a systems perspective
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York
Wiley
1971
|
| Series: | The Wiley marketing series.
|
| Subjects: | |
| Item Description: | Erg. bildet: Instructor's manual marketing management |
| Physical Description: | XIV, 720 S. graph. Darst. |
| ISBN: | 0471519855 |
Staff View
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Record in the Search Index
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| author_facet | Lazer, William |
| author_role | aut |
| author_sort | Lazer, William |
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| building | Verbundindex |
| bvnumber | BV003098840 |
| callnumber-first | H - Social Science |
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| callnumber-raw | HF5415 |
| callnumber-search | HF5415 |
| callnumber-sort | HF 45415 |
| callnumber-subject | HF - Commerce |
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| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
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| id | DE-604.BV003098840 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T15:53:35Z |
| institution | BVB |
| isbn | 0471519855 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-001943216 |
| oclc_num | 119030 |
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| physical | XIV, 720 S. graph. Darst. |
| psigel | TUB-nveb |
| publishDate | 1971 |
| publishDateSearch | 1971 |
| publishDateSort | 1971 |
| publisher | Wiley |
| record_format | marc |
| series2 | The Wiley marketing series. |
| spelling | Lazer, William Verfasser aut Marketing management a systems perspective William Lazer New York Wiley 1971 XIV, 720 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier The Wiley marketing series. Erg. bildet: Instructor's manual marketing management Marketing Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 s DE-604 |
| spellingShingle | Lazer, William Marketing management a systems perspective Marketing Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4168907-0 |
| title | Marketing management a systems perspective |
| title_auth | Marketing management a systems perspective |
| title_exact_search | Marketing management a systems perspective |
| title_full | Marketing management a systems perspective William Lazer |
| title_fullStr | Marketing management a systems perspective William Lazer |
| title_full_unstemmed | Marketing management a systems perspective William Lazer |
| title_short | Marketing management |
| title_sort | marketing management a systems perspective |
| title_sub | a systems perspective |
| topic | Marketing Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Marketing Marketingmanagement |
| work_keys_str_mv | AT lazerwilliam marketingmanagementasystemsperspective |