Fundamentals of marketing:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York
McGraw Hill
1978
|
| Edition: | 5. ed. |
| Series: | McGraw-Hill series in marketing.
|
| Subjects: | |
| Physical Description: | XVII, 636 S. graph.Darst., Ill. |
| ISBN: | 0070608814 |
Staff View
MARC
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Record in the Search Index
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| author | Stanton, William J. |
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| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 5. ed. |
| format | Book |
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| id | DE-604.BV003078344 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T15:53:17Z |
| institution | BVB |
| isbn | 0070608814 |
| language | English |
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| physical | XVII, 636 S. graph.Darst., Ill. |
| publishDate | 1978 |
| publishDateSearch | 1978 |
| publishDateSort | 1978 |
| publisher | McGraw Hill |
| record_format | marc |
| series2 | McGraw-Hill series in marketing. |
| spelling | Stanton, William J. Verfasser aut Fundamentals of marketing William J. Stanton 5. ed. New York McGraw Hill 1978 XVII, 636 S. graph.Darst., Ill. txt rdacontent n rdamedia nc rdacarrier McGraw-Hill series in marketing. Marketing Marketing (DE-588)4037589-4 gnd rswk-swf 1\p (DE-588)4123623-3 Lehrbuch gnd-content 2\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketing (DE-588)4037589-4 s DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Stanton, William J. Fundamentals of marketing Marketing Marketing (DE-588)4037589-4 gnd |
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| title | Fundamentals of marketing |
| title_auth | Fundamentals of marketing |
| title_exact_search | Fundamentals of marketing |
| title_full | Fundamentals of marketing William J. Stanton |
| title_fullStr | Fundamentals of marketing William J. Stanton |
| title_full_unstemmed | Fundamentals of marketing William J. Stanton |
| title_short | Fundamentals of marketing |
| title_sort | fundamentals of marketing |
| topic | Marketing Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Lehrbuch Fallstudiensammlung |
| work_keys_str_mv | AT stantonwilliamj fundamentalsofmarketing |