APA (7th ed.) Citation

(1970). Modern marketing thought (2. ed., 2. print.). Macmillan [u.a.].

Chicago Style (17th ed.) Citation

Modern Marketing Thought. 2. ed., 2. print. New York [u.a.]: Macmillan [u.a.], 1970.

MLA (9th ed.) Citation

Modern Marketing Thought. 2. ed., 2. print. Macmillan [u.a.], 1970.