Basic marketing: A managerial approach
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Homewood, Ill.
Irwin
1968
|
| Edition: | 3.ed. |
| Subjects: | |
| Physical Description: | XXVI,755 S. |
Staff View
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Record in the Search Index
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| any_adam_object | |
| author | McCarthy, Edmund Jerome 1928-2015 |
| author_GND | (DE-588)12861949X |
| author_facet | McCarthy, Edmund Jerome 1928-2015 |
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| author_sort | McCarthy, Edmund Jerome 1928-2015 |
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| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13 |
| callnumber-search | HF5415.13 |
| callnumber-sort | HF 45415.13 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
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| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 3.ed. |
| format | Book |
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| illustrated | Not Illustrated |
| indexdate | 2024-07-09T15:50:44Z |
| institution | BVB |
| language | English |
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| physical | XXVI,755 S. |
| publishDate | 1968 |
| publishDateSearch | 1968 |
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| publisher | Irwin |
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| spelling | McCarthy, Edmund Jerome 1928-2015 Verfasser (DE-588)12861949X aut Basic marketing A managerial approach Edmund Jerome MacCarthy* 3.ed. Homewood, Ill. Irwin 1968 XXVI,755 S. txt rdacontent n rdamedia nc rdacarrier Marketing gtt Marketing ram Marketing Management Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 |
| spellingShingle | McCarthy, Edmund Jerome 1928-2015 Basic marketing A managerial approach Marketing gtt Marketing ram Marketing Management Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 |
| title | Basic marketing A managerial approach |
| title_auth | Basic marketing A managerial approach |
| title_exact_search | Basic marketing A managerial approach |
| title_full | Basic marketing A managerial approach Edmund Jerome MacCarthy* |
| title_fullStr | Basic marketing A managerial approach Edmund Jerome MacCarthy* |
| title_full_unstemmed | Basic marketing A managerial approach Edmund Jerome MacCarthy* |
| title_short | Basic marketing |
| title_sort | basic marketing a managerial approach |
| title_sub | A managerial approach |
| topic | Marketing gtt Marketing ram Marketing Management Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Marketing Management |
| work_keys_str_mv | AT mccarthyedmundjerome basicmarketingamanagerialapproach |