Introduction to marketing management: Text and cases
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Homewood, Ill.
Irwin
1973
|
| Edition: | Rev.ed. |
| Subjects: | |
| Physical Description: | XV,825 S. |
| ISBN: | 0256014426 |
Staff View
MARC
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Record in the Search Index
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| author | Rewoldt, Stewart H. Scott, James D. Warshaw, Martin R. |
| author_facet | Rewoldt, Stewart H. Scott, James D. Warshaw, Martin R. |
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| bvnumber | BV001978150 |
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| callnumber-label | HF5415 |
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| callnumber-subject | HF - Commerce |
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| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | Rev.ed. |
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| id | DE-604.BV001978150 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T15:38:16Z |
| institution | BVB |
| isbn | 0256014426 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-001290261 |
| oclc_num | 609382 |
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| physical | XV,825 S. |
| psigel | TUB-nvmb |
| publishDate | 1973 |
| publishDateSearch | 1973 |
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| publisher | Irwin |
| record_format | marc |
| spelling | Rewoldt, Stewart H. Verfasser aut Introduction to marketing management Text and cases Stewart H. Rewoldt ; James D. Scott ; Martin R. Warshaw* Rev.ed. Homewood, Ill. Irwin 1973 XV,825 S. txt rdacontent n rdamedia nc rdacarrier Marketing - Gestion Marketing Management Marketing Management Case studies Marketingmanagement (DE-588)4168907-0 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketingmanagement (DE-588)4168907-0 s 1\p DE-604 Scott, James D. Verfasser aut Warshaw, Martin R. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Rewoldt, Stewart H. Scott, James D. Warshaw, Martin R. Introduction to marketing management Text and cases Marketing - Gestion Marketing Management Marketing Management Case studies Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4168907-0 (DE-588)4522595-3 |
| title | Introduction to marketing management Text and cases |
| title_auth | Introduction to marketing management Text and cases |
| title_exact_search | Introduction to marketing management Text and cases |
| title_full | Introduction to marketing management Text and cases Stewart H. Rewoldt ; James D. Scott ; Martin R. Warshaw* |
| title_fullStr | Introduction to marketing management Text and cases Stewart H. Rewoldt ; James D. Scott ; Martin R. Warshaw* |
| title_full_unstemmed | Introduction to marketing management Text and cases Stewart H. Rewoldt ; James D. Scott ; Martin R. Warshaw* |
| title_short | Introduction to marketing management |
| title_sort | introduction to marketing management text and cases |
| title_sub | Text and cases |
| topic | Marketing - Gestion Marketing Management Marketing Management Case studies Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Marketing - Gestion Marketing Management Marketing Management Case studies Marketingmanagement Fallstudiensammlung |
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