Situative Marketingstrategien: Grundsatzstrategien für "Dogs"
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Abschlussarbeit Buch |
| Sprache: | German |
| Veröffentlicht: |
Berlin [u.a.]
Gruyter
1989
|
| Schriftenreihe: | Marketing-Management
12 |
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | Erscheint auch als Open Access bei De Gruyter |
| Beschreibung: | XIII, 320 S. graph. Darst. |
| ISBN: | 3110122375 9783110122374 |
| DOI: | 10.1515/9783110862843 |
Internformat
MARC
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Datensatz im Suchindex
| DE-BY-FWS_katkey | 738785 |
|---|---|
| _version_ | 1806189744685580288 |
| adam_text | |
| any_adam_object | |
| author | Tomczak, Torsten 1959- |
| author_GND | (DE-588)122732383 |
| author_facet | Tomczak, Torsten 1959- |
| author_role | aut |
| author_sort | Tomczak, Torsten 1959- |
| author_variant | t t tt |
| building | Verbundindex |
| bvnumber | BV001865420 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13 |
| callnumber-search | HF5415.13 |
| callnumber-sort | HF 45415.13 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 QP 612 |
| collection | ZDB-23-DGG ZDB-23-GOA |
| ctrlnum | (OCoLC)21388273 (DE-599)BVBBV001865420 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| doi_str_mv | 10.1515/9783110862843 |
| format | Thesis Book |
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| genre_facet | Hochschulschrift |
| id | DE-604.BV001865420 |
| illustrated | Illustrated |
| indexdate | 2024-08-01T14:52:49Z |
| institution | BVB |
| isbn | 3110122375 9783110122374 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-001232697 |
| oclc_num | 21388273 |
| open_access_boolean | 1 |
| owner | DE-B1533 DE-M100 DE-522 DE-12 DE-634 DE-526 DE-210 DE-1052 DE-521 DE-1102 DE-1046 DE-1047 DE-1028 DE-Aug4 DE-573 DE-M347 DE-92 DE-1051 DE-898 DE-BY-UBR DE-859 DE-860 DE-188 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-523 DE-11 DE-2070s DE-Re13 DE-BY-UBR DE-70 DE-2174 DE-127 DE-155 DE-BY-UBR DE-150 DE-154 DE-83 DE-91 DE-BY-TUM DE-384 DE-473 DE-BY-UBG DE-19 DE-BY-UBM DE-355 DE-BY-UBR DE-703 DE-20 DE-706 DE-824 DE-29 DE-N2 DE-739 |
| owner_facet | DE-B1533 DE-M100 DE-522 DE-12 DE-634 DE-526 DE-210 DE-1052 DE-521 DE-1102 DE-1046 DE-1047 DE-1028 DE-Aug4 DE-573 DE-M347 DE-92 DE-1051 DE-898 DE-BY-UBR DE-859 DE-860 DE-188 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-523 DE-11 DE-2070s DE-Re13 DE-BY-UBR DE-70 DE-2174 DE-127 DE-155 DE-BY-UBR DE-150 DE-154 DE-83 DE-91 DE-BY-TUM DE-384 DE-473 DE-BY-UBG DE-19 DE-BY-UBM DE-355 DE-BY-UBR DE-703 DE-20 DE-706 DE-824 DE-29 DE-N2 DE-739 |
| physical | XIII, 320 S. graph. Darst. |
| psigel | ZDB-23-DGG ZDB-23-GOA TUB-nveb |
| publishDate | 1989 |
| publishDateSearch | 1989 |
| publishDateSort | 1989 |
| publisher | Gruyter |
| record_format | marc |
| series | Marketing-Management |
| series2 | Marketing-Management |
| spellingShingle | Tomczak, Torsten 1959- Situative Marketingstrategien Grundsatzstrategien für "Dogs" Marketing-Management Marketing Management Marktsättigung (DE-588)4123715-8 gnd Marketing (DE-588)4037589-4 gnd Portfoliomanagement (DE-588)4115601-8 gnd Strategisches Management (DE-588)4124261-0 gnd Konsumgüterindustrie (DE-588)4194766-6 gnd Marketingstrategie (DE-588)4120697-6 gnd Situative Entscheidung (DE-588)4219272-9 gnd |
| subject_GND | (DE-588)4123715-8 (DE-588)4037589-4 (DE-588)4115601-8 (DE-588)4124261-0 (DE-588)4194766-6 (DE-588)4120697-6 (DE-588)4219272-9 (DE-588)4113937-9 |
| title | Situative Marketingstrategien Grundsatzstrategien für "Dogs" |
| title_alt | Marketing-Grundsatzstrategien für "Dogs" |
| title_auth | Situative Marketingstrategien Grundsatzstrategien für "Dogs" |
| title_exact_search | Situative Marketingstrategien Grundsatzstrategien für "Dogs" |
| title_full | Situative Marketingstrategien Grundsatzstrategien für "Dogs" Torsten Tomczak |
| title_fullStr | Situative Marketingstrategien Grundsatzstrategien für "Dogs" Torsten Tomczak |
| title_full_unstemmed | Situative Marketingstrategien Grundsatzstrategien für "Dogs" Torsten Tomczak |
| title_short | Situative Marketingstrategien |
| title_sort | situative marketingstrategien grundsatzstrategien fur dogs |
| title_sub | Grundsatzstrategien für "Dogs" |
| topic | Marketing Management Marktsättigung (DE-588)4123715-8 gnd Marketing (DE-588)4037589-4 gnd Portfoliomanagement (DE-588)4115601-8 gnd Strategisches Management (DE-588)4124261-0 gnd Konsumgüterindustrie (DE-588)4194766-6 gnd Marketingstrategie (DE-588)4120697-6 gnd Situative Entscheidung (DE-588)4219272-9 gnd |
| topic_facet | Marketing Management Marktsättigung Marketing Portfoliomanagement Strategisches Management Konsumgüterindustrie Marketingstrategie Situative Entscheidung Hochschulschrift |
| url | https://doi.org/10.1515/9783110862843 |
| volume_link | (DE-604)BV035416818 |
| work_keys_str_mv | AT tomczaktorsten situativemarketingstrategiengrundsatzstrategienfurdogs AT tomczaktorsten marketinggrundsatzstrategienfurdogs |