Advertising and consumer psychology:
Saved in:
| Format: | Book |
|---|---|
| Language: | Undetermined |
| Published: |
New York u.a.
Praeger
|
| Subjects: | |
| Item Description: | Bd. 1 im Verl. Lexington Books, Lexington, Mass. u.a. erschienen |
| ISBN: | 0275921549 |
Staff View
MARC
| LEADER | 00000nam a2200000 ca4500 | ||
|---|---|---|---|
| 001 | BV000107795 | ||
| 003 | DE-604 | ||
| 005 | 19970716 | ||
| 007 | t | ||
| 008 | 870612nuuuuuuuu |||| 00||| und d | ||
| 020 | |a 0275921549 |9 0-275-92154-9 | ||
| 035 | |a (OCoLC)642919070 | ||
| 035 | |a (DE-599)BVBBV000107795 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | |a und | ||
| 084 | |a CW 7500 |0 (DE-625)19206: |2 rvk | ||
| 084 | |a QP 631 |0 (DE-625)141917: |2 rvk | ||
| 245 | 1 | 0 | |a Advertising and consumer psychology |c ed. by Jerry Olson ... |
| 264 | 1 | |a New York u.a. |b Praeger | |
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Bd. 1 im Verl. Lexington Books, Lexington, Mass. u.a. erschienen | ||
| 650 | 0 | 7 | |a Psychologie |0 (DE-588)4047704-6 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Verbraucher |0 (DE-588)4062632-5 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Werbepsychologie |0 (DE-588)4140889-5 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4143413-4 |a Aufsatzsammlung |2 gnd-content | |
| 655 | 7 | |0 (DE-588)1071861417 |a Konferenzschrift |y 1984 |z New York, NY |2 gnd-content | |
| 689 | 0 | 0 | |a Werbepsychologie |0 (DE-588)4140889-5 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Verbraucher |0 (DE-588)4062632-5 |D s |
| 689 | 1 | 1 | |a Psychologie |0 (DE-588)4047704-6 |D s |
| 689 | 1 | |5 DE-604 | |
| 689 | 2 | 0 | |a Verbraucher |0 (DE-588)4062632-5 |D s |
| 689 | 2 | 1 | |a Werbepsychologie |0 (DE-588)4140889-5 |D s |
| 689 | 2 | |5 DE-604 | |
| 700 | 1 | |a Olson, Jerry C. |d 1944- |e Sonstige |0 (DE-588)17049392X |4 oth | |
| 787 | 0 | 8 | |i Als Bd. 2 gilt |t Psychological processes and advertising effects |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-012073721 | ||
Record in the Search Index
| _version_ | 1804131893331886080 |
|---|---|
| any_adam_object | |
| author_GND | (DE-588)17049392X |
| building | Verbundindex |
| bvnumber | BV000107795 |
| classification_rvk | CW 7500 QP 631 |
| ctrlnum | (OCoLC)642919070 (DE-599)BVBBV000107795 |
| discipline | Psychologie Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01588nam a2200433 ca4500</leader><controlfield tag="001">BV000107795</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">19970716 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">870612nuuuuuuuu |||| 00||| und d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0275921549</subfield><subfield code="9">0-275-92154-9</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)642919070</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV000107795</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1=" " ind2=" "><subfield code="a">und</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">CW 7500</subfield><subfield code="0">(DE-625)19206:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 631</subfield><subfield code="0">(DE-625)141917:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Advertising and consumer psychology</subfield><subfield code="c">ed. by Jerry Olson ...</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">New York u.a.</subfield><subfield code="b">Praeger</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Bd. 1 im Verl. Lexington Books, Lexington, Mass. u.a. erschienen</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Psychologie</subfield><subfield code="0">(DE-588)4047704-6</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Verbraucher</subfield><subfield code="0">(DE-588)4062632-5</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Werbepsychologie</subfield><subfield code="0">(DE-588)4140889-5</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="0">(DE-588)4143413-4</subfield><subfield code="a">Aufsatzsammlung</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="0">(DE-588)1071861417</subfield><subfield code="a">Konferenzschrift</subfield><subfield code="y">1984</subfield><subfield code="z">New York, NY</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Werbepsychologie</subfield><subfield code="0">(DE-588)4140889-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Verbraucher</subfield><subfield code="0">(DE-588)4062632-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2="1"><subfield code="a">Psychologie</subfield><subfield code="0">(DE-588)4047704-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="2" ind2="0"><subfield code="a">Verbraucher</subfield><subfield code="0">(DE-588)4062632-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="2" ind2="1"><subfield code="a">Werbepsychologie</subfield><subfield code="0">(DE-588)4140889-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="2" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Olson, Jerry C.</subfield><subfield code="d">1944-</subfield><subfield code="e">Sonstige</subfield><subfield code="0">(DE-588)17049392X</subfield><subfield code="4">oth</subfield></datafield><datafield tag="787" ind1="0" ind2="8"><subfield code="i">Als Bd. 2 gilt</subfield><subfield code="t">Psychological processes and advertising effects</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-012073721</subfield></datafield></record></collection> |
| genre | (DE-588)4143413-4 Aufsatzsammlung gnd-content (DE-588)1071861417 Konferenzschrift 1984 New York, NY gnd-content |
| genre_facet | Aufsatzsammlung Konferenzschrift 1984 New York, NY |
| id | DE-604.BV000107795 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T19:44:10Z |
| institution | BVB |
| isbn | 0275921549 |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-012073721 |
| oclc_num | 642919070 |
| open_access_boolean | |
| publishDateSort | 0000 |
| publisher | Praeger |
| record_format | marc |
| spelling | Advertising and consumer psychology ed. by Jerry Olson ... New York u.a. Praeger txt rdacontent n rdamedia nc rdacarrier Bd. 1 im Verl. Lexington Books, Lexington, Mass. u.a. erschienen Psychologie (DE-588)4047704-6 gnd rswk-swf Verbraucher (DE-588)4062632-5 gnd rswk-swf Werbepsychologie (DE-588)4140889-5 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content (DE-588)1071861417 Konferenzschrift 1984 New York, NY gnd-content Werbepsychologie (DE-588)4140889-5 s DE-604 Verbraucher (DE-588)4062632-5 s Psychologie (DE-588)4047704-6 s Olson, Jerry C. 1944- Sonstige (DE-588)17049392X oth Als Bd. 2 gilt Psychological processes and advertising effects |
| spellingShingle | Advertising and consumer psychology Psychologie (DE-588)4047704-6 gnd Verbraucher (DE-588)4062632-5 gnd Werbepsychologie (DE-588)4140889-5 gnd |
| subject_GND | (DE-588)4047704-6 (DE-588)4062632-5 (DE-588)4140889-5 (DE-588)4143413-4 (DE-588)1071861417 |
| title | Advertising and consumer psychology |
| title_auth | Advertising and consumer psychology |
| title_exact_search | Advertising and consumer psychology |
| title_full | Advertising and consumer psychology ed. by Jerry Olson ... |
| title_fullStr | Advertising and consumer psychology ed. by Jerry Olson ... |
| title_full_unstemmed | Advertising and consumer psychology ed. by Jerry Olson ... |
| title_short | Advertising and consumer psychology |
| title_sort | advertising and consumer psychology |
| topic | Psychologie (DE-588)4047704-6 gnd Verbraucher (DE-588)4062632-5 gnd Werbepsychologie (DE-588)4140889-5 gnd |
| topic_facet | Psychologie Verbraucher Werbepsychologie Aufsatzsammlung Konferenzschrift 1984 New York, NY |
| work_keys_str_mv | AT olsonjerryc advertisingandconsumerpsychology |