APA (7th ed.) Citation

Mayer, H., Däumer, U., & Rühle, H. (1982). Werbepsychologie. Poeschel.

Chicago Style (17th ed.) Citation

Mayer, Hans, Ute Däumer, and Hermann Rühle. Werbepsychologie. Stuttgart: Poeschel, 1982.

MLA (9th ed.) Citation

Mayer, Hans, et al. Werbepsychologie. Poeschel, 1982.

Warning: These citations may not always be 100% accurate.