"Pay what you want" as a marketing strategy in monopolistic and competitive markets:
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Munich
CESifo
2014
|
| Schriftenreihe: | CESifo working papers
5069 : Category 13, Behavioural economics |
| Online-Zugang: | Volltext |
| Beschreibung: | Literaturangaben |
| Beschreibung: | 37 S. 21 cm |
Internformat
MARC
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| 100 | 1 | |a Schmidt, Klaus M. |d 1961- |e Verfasser |0 (DE-588)12495278X |4 aut | |
| 245 | 1 | 0 | |a "Pay what you want" as a marketing strategy in monopolistic and competitive markets |c Klaus M. Schmidt ; Martin Spann ; Robert Zeithammer |
| 264 | 1 | |a Munich |b CESifo |c 2014 | |
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| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
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| 490 | 1 | |a CESifo working papers |v 5069 : Category 13, Behavioural economics | |
| 500 | |a Literaturangaben | ||
| 700 | 1 | |a Spann, Martin |d 1972- |e Verfasser |0 (DE-588)13840707X |4 aut | |
| 700 | 1 | |a Zeithammer, Robert |e Verfasser |0 (DE-588)1068677112 |4 aut | |
| 830 | 0 | |a CESifo working papers |v 5069 : Category 13, Behavioural economics |w (DE-604)BV013978326 |9 5069 | |
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Datensatz im Suchindex
| _version_ | 1804153296282189824 |
|---|---|
| any_adam_object | |
| author | Schmidt, Klaus M. 1961- Spann, Martin 1972- Zeithammer, Robert |
| author_GND | (DE-588)12495278X (DE-588)13840707X (DE-588)1068677112 |
| author_facet | Schmidt, Klaus M. 1961- Spann, Martin 1972- Zeithammer, Robert |
| author_role | aut aut aut |
| author_sort | Schmidt, Klaus M. 1961- |
| author_variant | k m s km kms m s ms r z rz |
| building | Verbundindex |
| bvnumber | BV042534937 |
| classification_rvk | QB 910 |
| collection | ebook |
| ctrlnum | (OCoLC)909803998 (DE-599)BVBBV042534937 |
| dewey-full | 330 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 330 - Economics |
| dewey-raw | 330 |
| dewey-search | 330 |
| dewey-sort | 3330 |
| dewey-tens | 330 - Economics |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV042534937 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T01:24:21Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027969089 |
| oclc_num | 909803998 |
| open_access_boolean | 1 |
| owner | DE-12 DE-521 DE-19 DE-BY-UBM |
| owner_facet | DE-12 DE-521 DE-19 DE-BY-UBM |
| physical | 37 S. 21 cm |
| psigel | ebook |
| publishDate | 2014 |
| publishDateSearch | 2014 |
| publishDateSort | 2014 |
| publisher | CESifo |
| record_format | marc |
| series | CESifo working papers |
| series2 | CESifo working papers |
| spelling | Schmidt, Klaus M. 1961- Verfasser (DE-588)12495278X aut "Pay what you want" as a marketing strategy in monopolistic and competitive markets Klaus M. Schmidt ; Martin Spann ; Robert Zeithammer Munich CESifo 2014 37 S. 21 cm txt rdacontent n rdamedia nc rdacarrier CESifo working papers 5069 : Category 13, Behavioural economics Literaturangaben Spann, Martin 1972- Verfasser (DE-588)13840707X aut Zeithammer, Robert Verfasser (DE-588)1068677112 aut CESifo working papers 5069 : Category 13, Behavioural economics (DE-604)BV013978326 5069 http://www.cesifo-group.de/DocDL/cesifo1_wp5069.pdf Verlag kostenfrei Volltext |
| spellingShingle | Schmidt, Klaus M. 1961- Spann, Martin 1972- Zeithammer, Robert "Pay what you want" as a marketing strategy in monopolistic and competitive markets CESifo working papers |
| title | "Pay what you want" as a marketing strategy in monopolistic and competitive markets |
| title_auth | "Pay what you want" as a marketing strategy in monopolistic and competitive markets |
| title_exact_search | "Pay what you want" as a marketing strategy in monopolistic and competitive markets |
| title_full | "Pay what you want" as a marketing strategy in monopolistic and competitive markets Klaus M. Schmidt ; Martin Spann ; Robert Zeithammer |
| title_fullStr | "Pay what you want" as a marketing strategy in monopolistic and competitive markets Klaus M. Schmidt ; Martin Spann ; Robert Zeithammer |
| title_full_unstemmed | "Pay what you want" as a marketing strategy in monopolistic and competitive markets Klaus M. Schmidt ; Martin Spann ; Robert Zeithammer |
| title_short | "Pay what you want" as a marketing strategy in monopolistic and competitive markets |
| title_sort | pay what you want as a marketing strategy in monopolistic and competitive markets |
| url | http://www.cesifo-group.de/DocDL/cesifo1_wp5069.pdf |
| volume_link | (DE-604)BV013978326 |
| work_keys_str_mv | AT schmidtklausm paywhatyouwantasamarketingstrategyinmonopolisticandcompetitivemarkets AT spannmartin paywhatyouwantasamarketingstrategyinmonopolisticandcompetitivemarkets AT zeithammerrobert paywhatyouwantasamarketingstrategyinmonopolisticandcompetitivemarkets |