Service marketing:
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York, NY
HarperCollins
1996
|
| Schlagworte: | |
| Beschreibung: | XX, 508 S. Ill., graph. Darst., Kt. |
| ISBN: | 0673991458 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV010772299 | ||
| 003 | DE-604 | ||
| 005 | 19980113 | ||
| 007 | t | ||
| 008 | 960528s1996 abd| |||| 00||| eng d | ||
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| 035 | |a (OCoLC)33132909 | ||
| 035 | |a (DE-599)BVBBV010772299 | ||
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| 041 | 0 | |a eng | |
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| 050 | 0 | |a HD9980.5 | |
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| 084 | |a QP 620 |0 (DE-625)141911: |2 rvk | ||
| 084 | |a QR 560 |0 (DE-625)142061: |2 rvk | ||
| 100 | 1 | |a Rust, Roland T. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Service marketing |c Roland T. Rust ; Anthony J. Zahorik ; Timothy L. Keiningham |
| 264 | 1 | |a New York, NY |b HarperCollins |c 1996 | |
| 300 | |a XX, 508 S. |b Ill., graph. Darst., Kt. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 7 | |a Diensten |2 gtt | |
| 650 | 7 | |a Marketing |2 gtt | |
| 650 | 4 | |a Customer services | |
| 650 | 4 | |a Service industries |x Marketing | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Dienstleistung |0 (DE-588)4012178-1 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Kundendienst |0 (DE-588)4135134-4 |2 gnd |9 rswk-swf |
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| 689 | 0 | 1 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 1 | 1 | |a Kundendienst |0 (DE-588)4135134-4 |D s |
| 689 | 1 | |5 DE-604 | |
| 700 | 1 | |a Zahorik, Anthony J. |e Verfasser |4 aut | |
| 700 | 1 | |a Keiningham, Timothy L. |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-007194315 | ||
Datensatz im Suchindex
| _version_ | 1804125253233803264 |
|---|---|
| any_adam_object | |
| author | Rust, Roland T. Zahorik, Anthony J. Keiningham, Timothy L. |
| author_facet | Rust, Roland T. Zahorik, Anthony J. Keiningham, Timothy L. |
| author_role | aut aut aut |
| author_sort | Rust, Roland T. |
| author_variant | r t r rt rtr a j z aj ajz t l k tl tlk |
| building | Verbundindex |
| bvnumber | BV010772299 |
| callnumber-first | H - Social Science |
| callnumber-label | HD9980 |
| callnumber-raw | HD9980.5 |
| callnumber-search | HD9980.5 |
| callnumber-sort | HD 49980.5 |
| callnumber-subject | HD - Industries, Land Use, Labor |
| classification_rvk | QP 620 QR 560 |
| ctrlnum | (OCoLC)33132909 (DE-599)BVBBV010772299 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV010772299 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:58:37Z |
| institution | BVB |
| isbn | 0673991458 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-007194315 |
| oclc_num | 33132909 |
| open_access_boolean | |
| owner | DE-945 DE-N2 DE-188 |
| owner_facet | DE-945 DE-N2 DE-188 |
| physical | XX, 508 S. Ill., graph. Darst., Kt. |
| publishDate | 1996 |
| publishDateSearch | 1996 |
| publishDateSort | 1996 |
| publisher | HarperCollins |
| record_format | marc |
| spelling | Rust, Roland T. Verfasser aut Service marketing Roland T. Rust ; Anthony J. Zahorik ; Timothy L. Keiningham New York, NY HarperCollins 1996 XX, 508 S. Ill., graph. Darst., Kt. txt rdacontent n rdamedia nc rdacarrier Diensten gtt Marketing gtt Customer services Service industries Marketing Marketing (DE-588)4037589-4 gnd rswk-swf Dienstleistung (DE-588)4012178-1 gnd rswk-swf Kundendienst (DE-588)4135134-4 gnd rswk-swf Dienstleistung (DE-588)4012178-1 s Marketing (DE-588)4037589-4 s DE-604 Kundendienst (DE-588)4135134-4 s Zahorik, Anthony J. Verfasser aut Keiningham, Timothy L. Verfasser aut |
| spellingShingle | Rust, Roland T. Zahorik, Anthony J. Keiningham, Timothy L. Service marketing Diensten gtt Marketing gtt Customer services Service industries Marketing Marketing (DE-588)4037589-4 gnd Dienstleistung (DE-588)4012178-1 gnd Kundendienst (DE-588)4135134-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4012178-1 (DE-588)4135134-4 |
| title | Service marketing |
| title_auth | Service marketing |
| title_exact_search | Service marketing |
| title_full | Service marketing Roland T. Rust ; Anthony J. Zahorik ; Timothy L. Keiningham |
| title_fullStr | Service marketing Roland T. Rust ; Anthony J. Zahorik ; Timothy L. Keiningham |
| title_full_unstemmed | Service marketing Roland T. Rust ; Anthony J. Zahorik ; Timothy L. Keiningham |
| title_short | Service marketing |
| title_sort | service marketing |
| topic | Diensten gtt Marketing gtt Customer services Service industries Marketing Marketing (DE-588)4037589-4 gnd Dienstleistung (DE-588)4012178-1 gnd Kundendienst (DE-588)4135134-4 gnd |
| topic_facet | Diensten Marketing Customer services Service industries Marketing Dienstleistung Kundendienst |
| work_keys_str_mv | AT rustrolandt servicemarketing AT zahorikanthonyj servicemarketing AT keininghamtimothyl servicemarketing |