Marketing: an integrated analytical approach
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Cincinnati, Ohio [u.a.]
South-Western Publ.
1982
|
| Ausgabe: | 4. ed., 6. printing |
| Schlagworte: | |
| Beschreibung: | 426 S. |
| ISBN: | 0538197307 |
Internformat
MARC
| LEADER | 00000nam a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV021991119 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | t | ||
| 008 | 051124s1982 |||| 00||| eng d | ||
| 020 | |a 0538197307 |9 0-538-19730-7 | ||
| 035 | |a (OCoLC)634739476 | ||
| 035 | |a (DE-599)BVBBV021991119 | ||
| 040 | |a DE-604 |b ger | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-706 | ||
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a Shaw, Roy T. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing |b an integrated analytical approach |
| 250 | |a 4. ed., 6. printing | ||
| 264 | 1 | |a Cincinnati, Ohio [u.a.] |b South-Western Publ. |c 1982 | |
| 300 | |a 426 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Semenik, Richard J. |e Verfasser |4 aut | |
| 700 | 1 | |a Wiliams, Robert H. |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-015205900 | ||
Datensatz im Suchindex
| _version_ | 1804135966179328000 |
|---|---|
| adam_txt | |
| any_adam_object | |
| any_adam_object_boolean | |
| author | Shaw, Roy T. Semenik, Richard J. Wiliams, Robert H. |
| author_facet | Shaw, Roy T. Semenik, Richard J. Wiliams, Robert H. |
| author_role | aut aut aut |
| author_sort | Shaw, Roy T. |
| author_variant | r t s rt rts r j s rj rjs r h w rh rhw |
| building | Verbundindex |
| bvnumber | BV021991119 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)634739476 (DE-599)BVBBV021991119 |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | 4. ed., 6. printing |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01005nam a2200337zc 4500</leader><controlfield tag="001">BV021991119</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">051124s1982 |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0538197307</subfield><subfield code="9">0-538-19730-7</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)634739476</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV021991119</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-706</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Shaw, Roy T.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Marketing</subfield><subfield code="b">an integrated analytical approach</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">4. ed., 6. printing</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Cincinnati, Ohio [u.a.]</subfield><subfield code="b">South-Western Publ.</subfield><subfield code="c">1982</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">426 S.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Semenik, Richard J.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Wiliams, Robert H.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-015205900</subfield></datafield></record></collection> |
| id | DE-604.BV021991119 |
| illustrated | Not Illustrated |
| index_date | 2024-07-02T16:10:36Z |
| indexdate | 2024-07-09T20:48:54Z |
| institution | BVB |
| isbn | 0538197307 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015205900 |
| oclc_num | 634739476 |
| open_access_boolean | |
| owner | DE-706 |
| owner_facet | DE-706 |
| physical | 426 S. |
| publishDate | 1982 |
| publishDateSearch | 1982 |
| publishDateSort | 1982 |
| publisher | South-Western Publ. |
| record_format | marc |
| spelling | Shaw, Roy T. Verfasser aut Marketing an integrated analytical approach 4. ed., 6. printing Cincinnati, Ohio [u.a.] South-Western Publ. 1982 426 S. txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Semenik, Richard J. Verfasser aut Wiliams, Robert H. Verfasser aut |
| spellingShingle | Shaw, Roy T. Semenik, Richard J. Wiliams, Robert H. Marketing an integrated analytical approach Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 |
| title | Marketing an integrated analytical approach |
| title_auth | Marketing an integrated analytical approach |
| title_exact_search | Marketing an integrated analytical approach |
| title_exact_search_txtP | Marketing an integrated analytical approach |
| title_full | Marketing an integrated analytical approach |
| title_fullStr | Marketing an integrated analytical approach |
| title_full_unstemmed | Marketing an integrated analytical approach |
| title_short | Marketing |
| title_sort | marketing an integrated analytical approach |
| title_sub | an integrated analytical approach |
| topic | Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing |
| work_keys_str_mv | AT shawroyt marketinganintegratedanalyticalapproach AT semenikrichardj marketinganintegratedanalyticalapproach AT wiliamsroberth marketinganintegratedanalyticalapproach |