The great writings in marketing: selected readings together with the authors' own retrospective commentaries
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Tulsa, Okla.
PennWell Publ.
1981
|
| Ausgabe: | 2. ed. |
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references and indexes |
| Beschreibung: | XIII, 682 Seiten Ill. 23 cm |
| ISBN: | 0878141464 9780878141463 |
Internformat
MARC
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| 020 | |a 9780878141463 |9 9780878141463 | ||
| 035 | |a (OCoLC)952837921 | ||
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| 041 | 0 | |a eng | |
| 049 | |a DE-188 | ||
| 100 | 1 | |a Thompson, Howard A. |d 1931- |e Verfasser |0 (DE-588)1160001472 |4 aut | |
| 245 | 1 | 0 | |a The great writings in marketing |b selected readings together with the authors' own retrospective commentaries |c Howard A. Thompson |
| 250 | |a 2. ed. | ||
| 264 | 1 | |a Tulsa, Okla. |b PennWell Publ. |c 1981 | |
| 300 | |a XIII, 682 Seiten |b Ill. |c 23 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and indexes | ||
| 650 | 4 | |a Marketing | |
| 650 | 7 | |a Marketing |2 fast | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-028673292 | ||
Datensatz im Suchindex
| _version_ | 1804175768447614976 |
|---|---|
| any_adam_object | |
| author | Thompson, Howard A. 1931- |
| author_GND | (DE-588)1160001472 |
| author_facet | Thompson, Howard A. 1931- |
| author_role | aut |
| author_sort | Thompson, Howard A. 1931- |
| author_variant | h a t ha hat |
| building | Verbundindex |
| bvnumber | BV043251148 |
| ctrlnum | (OCoLC)952837921 (DE-599)BVBBV043251148 |
| edition | 2. ed. |
| format | Book |
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| id | DE-604.BV043251148 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T07:21:32Z |
| institution | BVB |
| isbn | 0878141464 9780878141463 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028673292 |
| oclc_num | 952837921 |
| open_access_boolean | |
| owner | DE-188 |
| owner_facet | DE-188 |
| physical | XIII, 682 Seiten Ill. 23 cm |
| publishDate | 1981 |
| publishDateSearch | 1981 |
| publishDateSort | 1981 |
| publisher | PennWell Publ. |
| record_format | marc |
| spelling | Thompson, Howard A. 1931- Verfasser (DE-588)1160001472 aut The great writings in marketing selected readings together with the authors' own retrospective commentaries Howard A. Thompson 2. ed. Tulsa, Okla. PennWell Publ. 1981 XIII, 682 Seiten Ill. 23 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and indexes Marketing Marketing fast |
| spellingShingle | Thompson, Howard A. 1931- The great writings in marketing selected readings together with the authors' own retrospective commentaries Marketing Marketing fast |
| title | The great writings in marketing selected readings together with the authors' own retrospective commentaries |
| title_auth | The great writings in marketing selected readings together with the authors' own retrospective commentaries |
| title_exact_search | The great writings in marketing selected readings together with the authors' own retrospective commentaries |
| title_full | The great writings in marketing selected readings together with the authors' own retrospective commentaries Howard A. Thompson |
| title_fullStr | The great writings in marketing selected readings together with the authors' own retrospective commentaries Howard A. Thompson |
| title_full_unstemmed | The great writings in marketing selected readings together with the authors' own retrospective commentaries Howard A. Thompson |
| title_short | The great writings in marketing |
| title_sort | the great writings in marketing selected readings together with the authors own retrospective commentaries |
| title_sub | selected readings together with the authors' own retrospective commentaries |
| topic | Marketing Marketing fast |
| topic_facet | Marketing |
| work_keys_str_mv | AT thompsonhowarda thegreatwritingsinmarketingselectedreadingstogetherwiththeauthorsownretrospectivecommentaries |