Verfügbarkeit: An Instructor's Manual to H2H Marketing Case Studies

An Instructor's Manual to H2H Marketing Case Studies: Teach Human-to-Human Marketing Effectively

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Bibliographische Detailangaben
Hauptverfasser:	Kotler, Philip 1931- (VerfasserIn), Pförtsch, Waldemar A. 1951- (VerfasserIn), Sponholz, Uwe 1964- (VerfasserIn), Sulaj, Kejsi (VerfasserIn)
Format:	Elektronisch E-Book
Sprache:	English
Veröffentlicht:	Cham Springer Nature Switzerland [2024] Cham Springer
Schriftenreihe:	Springer Business Cases
Schlagworte:	Marketing Management Education Society Humanistic Psychology Executives / Training of Social sciences Humanistic psychology
Online-Zugang:	BFB01 BHS01 BTU01 FAB01 FAN01 FAW01 FCO01 FHA01 FHI01 FHM01 FHN01 FHO01 FHR01 FLA01 FNU01 FRO01 FWS01 FWS02 HTW01 HWR01 TUM01 UBM01 UBY01 UEI01 UPA01 Volltext
Beschreibung:	1 Online-Ressource (XX, 181 p. 36 illus., 35 illus. in color)
ISBN:	9783031490057
DOI:	10.1007/978-3-031-49005-7

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MARC


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Datensatz im Suchindex

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physical	1 Online-Ressource (XX, 181 p. 36 illus., 35 illus. in color)
psigel	ZDB-2-BUM ZDB-2-BUM_2024
publishDate	2024
publishDateSearch	2024
publishDateSort	2024
publisher	Springer Nature Switzerland Springer
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series2	Springer Business Cases
spellingShingle	Kotler, Philip 1931- Pförtsch, Waldemar A. 1951- Sponholz, Uwe 1964- Sulaj, Kejsi An Instructor's Manual to H2H Marketing Case Studies Teach Human-to-Human Marketing Effectively Marketing Management Education Society Humanistic Psychology Executives / Training of Social sciences Humanistic psychology
title	An Instructor's Manual to H2H Marketing Case Studies Teach Human-to-Human Marketing Effectively
title_auth	An Instructor's Manual to H2H Marketing Case Studies Teach Human-to-Human Marketing Effectively
title_exact_search	An Instructor's Manual to H2H Marketing Case Studies Teach Human-to-Human Marketing Effectively
title_exact_search_txtP	An Instructor's Manual to H2H Marketing Case Studies Teach Human-to-Human Marketing Effectively
title_full	An Instructor's Manual to H2H Marketing Case Studies Teach Human-to-Human Marketing Effectively Philip Kotler, Waldemar Pfoertsch, Uwe Sponholz, Kejsi Sulaj
title_fullStr	An Instructor's Manual to H2H Marketing Case Studies Teach Human-to-Human Marketing Effectively Philip Kotler, Waldemar Pfoertsch, Uwe Sponholz, Kejsi Sulaj
title_full_unstemmed	An Instructor's Manual to H2H Marketing Case Studies Teach Human-to-Human Marketing Effectively Philip Kotler, Waldemar Pfoertsch, Uwe Sponholz, Kejsi Sulaj
title_short	An Instructor's Manual to H2H Marketing Case Studies
title_sort	an instructor s manual to h2h marketing case studies teach human to human marketing effectively
title_sub	Teach Human-to-Human Marketing Effectively
topic	Marketing Management Education Society Humanistic Psychology Executives / Training of Social sciences Humanistic psychology
topic_facet	Marketing Management Education Society Humanistic Psychology Executives / Training of Social sciences Humanistic psychology
url	https://doi.org/10.1007/978-3-031-49005-7
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