Readings in marketing strategy:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Palo Alto, Calif.
Scientific Press
1982
|
| Beschreibung: | Includes bibliographical references |
| Beschreibung: | VIII, 316 S. Ill. |
Internformat
MARC
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| 100 | 1 | |a Larréché, Jean-Claude |d 1947- |e Verfasser |0 (DE-588)1169610722 |4 aut | |
| 245 | 1 | 0 | |a Readings in marketing strategy |c Jean-Claude Larréché ; Edward C. Strong |
| 264 | 1 | |a Palo Alto, Calif. |b Scientific Press |c 1982 | |
| 300 | |a VIII, 316 S. |b Ill. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references | ||
| 700 | 1 | |a Strong, Edward C. |d 1940- |e Verfasser |0 (DE-588)1169611052 |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-028405828 | ||
Datensatz im Suchindex
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| any_adam_object | |
| author | Larréché, Jean-Claude 1947- Strong, Edward C. 1940- |
| author_GND | (DE-588)1169610722 (DE-588)1169611052 |
| author_facet | Larréché, Jean-Claude 1947- Strong, Edward C. 1940- |
| author_role | aut aut |
| author_sort | Larréché, Jean-Claude 1947- |
| author_variant | j c l jcl e c s ec ecs |
| building | Verbundindex |
| bvnumber | BV042980313 |
| ctrlnum | (OCoLC)932881398 (DE-599)BVBBV042980313 |
| format | Book |
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| id | DE-604.BV042980313 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T07:14:19Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028405828 |
| oclc_num | 932881398 |
| open_access_boolean | |
| owner | DE-188 |
| owner_facet | DE-188 |
| physical | VIII, 316 S. Ill. |
| publishDate | 1982 |
| publishDateSearch | 1982 |
| publishDateSort | 1982 |
| publisher | Scientific Press |
| record_format | marc |
| spelling | Larréché, Jean-Claude 1947- Verfasser (DE-588)1169610722 aut Readings in marketing strategy Jean-Claude Larréché ; Edward C. Strong Palo Alto, Calif. Scientific Press 1982 VIII, 316 S. Ill. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references Strong, Edward C. 1940- Verfasser (DE-588)1169611052 aut |
| spellingShingle | Larréché, Jean-Claude 1947- Strong, Edward C. 1940- Readings in marketing strategy |
| title | Readings in marketing strategy |
| title_auth | Readings in marketing strategy |
| title_exact_search | Readings in marketing strategy |
| title_full | Readings in marketing strategy Jean-Claude Larréché ; Edward C. Strong |
| title_fullStr | Readings in marketing strategy Jean-Claude Larréché ; Edward C. Strong |
| title_full_unstemmed | Readings in marketing strategy Jean-Claude Larréché ; Edward C. Strong |
| title_short | Readings in marketing strategy |
| title_sort | readings in marketing strategy |
| work_keys_str_mv | AT larrechejeanclaude readingsinmarketingstrategy AT strongedwardc readingsinmarketingstrategy |