Verfügbarkeit: Search interaction optimization

Search interaction optimization: a human-centered design approach

Gespeichert in:

Bibliographische Detailangaben
1. Verfasser:	Speicher, Maximilian 1987- (VerfasserIn)
Format:	Abschlussarbeit Buch
Sprache:	English
Veröffentlicht:	Chemnitz Universitätsverlag Chemnitz 2016
Schriftenreihe:	Doctoral dissertations in web engineering and web science volume 2
Schlagworte:	Web-Seite Ranking Benutzerfreundlichkeit Mensch-Maschine-Kommunikation Funktionalität Suchmaschine Benutzeroberfläche Suchmaschinenoptimierung Relevanz-Feedback Benutzbarkeit Gebrauchstauglichkeit Mensch-Maschine-Interaktion Nutzerinteraktionen Nutzerzentriertes Design Relevanz Software-Ergonomie Suchergebnisse Web-Schnittstellen Hochschulschrift
Online-Zugang:	Inhaltsverzeichnis Inhaltsverzeichnis
Beschreibung:	xxviii, 196 Seiten Illustrationen 22 cm
ISBN:	9783944640990 3944640993

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Datensatz im Suchindex

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adam_text	CONTENTS 1 INTRODUCTION 1 1.1 M O TIV ATIO N ............................................................................................................. 4 1.2 CONTEXT OF THIS T H E S IS ........................................................................................... 8 1.3 C H A LLE N G ES............................................................................................................. 9 1.4 CONTRIBUTIONS. . . . ................................................................................................ 11 1.5 THESIS S TRU C TU RE .................................................................................................... 14 2 PROBLEM STATEMENT 17 2.1 IN TRO D U C TIO N .......................................................................................................... 17 2.2 P E R S O N A S ................................................................................................................. 18 2.2.1 THE S E A R C H E R ........................................................................................... 18 2.2.2 THE DEVELOPER........................................................................................... 19 2.3 S CENARIOS................................................................................................................. 19 2.3.1 SCENARIO #1: TRACKING IN TE RA C TIO N S..................................................... 19 2.3.2 SCENARIO #2: SPLIT T E S TIN G ..................................................................... 20 2.3.3 SCENARIO #3: ANALYZING INTERACTIONS .................................................. 21 2.3.4 SCENARIO #4: RESULT RELEVANCE............................................................... 22 2.4 SUM M ARY .................. 23 3 PROPOSED SOLUTION: SEARCH INTERACTION OPTIMIZATION 25 3.1 IN TRO D U C TIO N .......................................................................................................... 25 3.2 WEB IN TERFA CE S....................................................................................................... 26 3.3 U S A B ILITY ................................................................................................................. 26 3.3.1 A DEFINITION OF U S A B ILITY ........................................................................ 26 3.3.2 USABILITY VS. USER EXPERIENCE.................................................................. 27 3.3.3 USABILITY VS. R ELEVANCE........................................................................... 28 3.4 SOLUTION C ONCEPT.................................................................................................... 29 3.4.1 POINT OF DEPARTURE ................................................................................. 29 3.4.2 THE SEARCH INTERACTION OPTIMIZATION T O O LK IT...................................... 30 3.4.3 SEARCH INTERACTION OPTIMIZATION AS A M E TH O D O LO G Y .......................... 31 3.4.4 RELATION TO EVIDENCE-BASED C O M P U TIN G ............................................... 34 3.5 S UM M ARY................................................................................................................. 37 4 INUIT: THE INTERFACE USABILITY INSTRUMENT 39 4.1 IN TRO D U C TIO N .......................................................................................................... 39 4.2 STATE OF THE A R T....................................................................................................... 40 4.3 ASSESSMENT OF STATUS QUO IN INDUSTRY C ONTEXT .................................................. 42 4.4 ITEMS OF I N U I T ....................................................................................................... 43 4.5 1ST ITERATION: GUIDELINE REVIEWS ........................................................................ 44 4.6 2ND ITERATION: EXPERT INTERVIEW S........................................................................... 46 4.7 CONFIRMATORY FACTOR A N ALY SIS.............................................................................. 48 4.7.1 METHOD .................................................................................................... 48 4.7.2 R ESULTS....................................................................................................... 49 4.7.3 DEMO ....................................................................................................... 49 4.8 I NUIT AS A PART OF THE 810 TOOLKIT........................................................................ 49 4.9 DISCUSSION & S U M M A RY ........................................................................................ 49 5 USABILITY-BASED SPLIT TESTING 53 5.1 IN TRO D U C TIO N .......................................................................................................... 53 5.2 STATE OF THE A R T....................................................................................................... 54 5.2.1 USER INTERACTION A NALYSIS........................................................................ 54 5.2.2 WEBSITE C HECKING .................................................................................... 55 5.2.3 A/B T E S TIN G .............................................................................................. 56 5.2.4 METRICS-BASED APPROACHES TO USABILITY E V ALU ATIO N ............................ 56 5.2.5 WEBSITE A NALYTICS .................................................................................... 57 5.3 ASSESSMENT OF STATUS QUO IN INDUSTRY C ONTEXT .................................................. 59 5.4 MOTIVATING USER S TU D Y ........................................................................................... 61 5.4.1 METHOD .................................................................................................... 62 5.4.2 R ESULTS....................................................................................................... 64 5.4.3 IM PLICATIONS.............................................................................................. 65 5.5 PROPOSAL FOR USABILITY-BASED SPLIT T E S TIN G ........................................................ 66 5.5.1 COMPONENT-BASED INTERACTION T RACK IN G ............................................... 66 5.5.2 INTERACTION-BASED HEURISTIC RULES FOR USABILITY E VALUATION ................. 67 5.5.3 LEVERAGING USABILITY M O D E LS.................................................................. 67 5.6 WAPPU: WAS THAT PAGE PLEASANT TO U S E ? ............................................................ 68 5.6.1 INTERACTION T RA C K IN G .............................................................................. 69 5.6.2 USABILITY J U D G M E N TS .............................................................................. 71 5.6.3 CONTEXT-AWARENESS ................................................................................. 71 5.6.4 THE WAPPU D ASHBOARD........................................................................... 72 5.7 D ISC U SSIO N ............................................................................................................. 73 5.8 WAPPU AS A PART OF THE SIO T OOLKIT..................................................................... 73 5.9 S UM M ARY................................................................................................................ 75 6 S.O.S.: THE SERF OPTIMIZATION SUITE 77 6.1 IN TRO D U C TIO N .......................................................................................................... 77 6.2 STATE OF THE A R T....................................................................................................... 78 6.3 LIMITATIONS OF W AP P U ........................................................................................... 81 6.4 BEST PRACTICES FOR SERP U SABILITY........................................................................ 82 6.4.1 FIND P H A S E .............................................................................................. 82 6.4.2 FIX P H A S E ................................................................................................. 85 6.4.3 VERIFY PHASE ........................................................................................... 85 6.5 THE SERP OPTIMIZATION S U ITE .............................................................................. 86 6.5.1 THE FINAL CATALOG OF BEST P RA C TIC E S ..................................................... 86 6.5.2 EXTENDING WAPPU WITH THE C A TA LO G ..................................................... 91 6.6 D ISC U SSIO N ............................................................................................................. 91 6.7 S.O.S. AS A PART OF THE SIO TOOLKIT ..................................................................... 93 6.8 S UM M ARY................................................................................................................. 94 7 FROM TMR TO TURTLE: PREDICTING RESULT RELEVANCE FROM MOUSE CURSOR INTER ACTIONS IN WEB SEARCH 95 7.1 IN TRO D U C TIO N .......................................................................................................... 96 7.2 STATE OF THE A R T....................................................................................................... 98 7.2.1 EVALUATION................................................................................................. 98 7.2.2 O P TIM IZ A TIO N .............................................................................................. 100 7.3 ASSESSMENT OF STATUS QUO IN INDUSTRY C ONTEXT......................................................102 7.4 TELLMYRELEVANCE! FROM USER INTERACTIONS TO RELEVANCE M O D E LS .......................104 7.4.1 USER INTERACTION TRACKING............................................................................104 7.4.2 RAW DATA P ROCESSING..................................................................................105 7.4.3 MOUSE FEATURE EXTRACTION ........................................................................ 106 7.4.4 RELEVANCE MODEL G ENERATION..................................................................... 108 7.4.5 INITIAL E V ALU ATIO N ........................................................................................108 7.4.6 D ISCUSSION.....................................................................................................I L L 7.5 STREAMMYRELEVANCE! STREAMING INTERACTION DATA FOR LEARNING RELEVANCE M O D E LS ....................................................................................................................... 112 7.5.1 CLIENT-SIDE INTERACTION T RACKING............................................................... 114 7.5.2 PREPROCESSOR................................................................................................. 115 7.5.3 INTERACTION FEATURES PROCESSOR.................................................................. 116 7.5.4 CLASSIFICATION PROCESSOR...............................................................................117 7.5.5 D ISCUSSION.................................................................................................... 120 7.6 TMR & SMR AS A PART OF THE SIO T OOLKIT............................................................... 122 7.7 SUM M ARY....................................................................................................................123 8 EVALUATION 125 8.1 IN TRO D U C TIO N ..............................................................................................................125 8.2 FRONT E N D ....................................................................................................................126 8.2.1 METHOD ....................................................................................................... 126 8.2.2 ASSESSMENT OF ORIGINAL SERF ..................................................................... 127 8.2.3 REDESIGN........................................................................................................128 8.2.4 ASSESSMENT OF NEW SERF............................................................................131 8.2.5 SECONDARY C ONTEXTS..................................................................................... 131 8.2.6 USABILITY MODELS LEARNED BY WAPPU ......................................................132 8.2.7 KEY FINDINGS OF THE USER STUDY ............................................................... 134 8.2.8 D ISCUSSION.................................................................................................... 136 8.3 BACK E N D ....................................................................................................................136 8.3.1 EFFECTIVENESS .............................................................................................. 137 8.3.2 EFFICIENCY, SCALABILITY AND R OBUSTNESS......................................................143 8.3.3 D ISCUSSION.................................................................................................... 144 8.4 MINOR C ONTRIBUTIONS................................................................................................. 146 8.5 SUM M ARY.................................................................................................................... 147 9 CONCLUSIONS 149 9.1 O VERVIEW .................................................................................................................... 149 9.2 OUR TOOLKIT AS AN IMPLEMENTATION OF THE SEARCH INTERACTION OPTIMIZATION M ETHODOLOGY.............................................................................................................. 151 9.3 CONTRIBUTIONS..............................................................................................................153 9.4 D ISC U SSIO N ................................................................................................................. 154 9.5 OUTLOOK 156 BIBLIOGRAPHY 159 APPENDICES 171 A INUIT: THE INTERFACE USABILITY INSTRUMENT 173 A.L GUIDELINE R EVIEW S....................................................................................................173 A. 2 EXPERT INTERVIEWS ....................................................................................................176 B USABILITY-BASED SPLIT TESTING 177 B. L NOTEWORTHY C O RRE LA TIO N S....................................................................................... 177 C S.O.S.: THE SERF OPTIMIZATION SUITE 181 C. L SERF R E V IE W S ...................................................................................................... 181 D FROM TMR TO TURTLE: PREDICTING RESULT RELEVANCE FROM MOUSE CURSOR INTER ACTIONS IN WEB SEARCH 185 D. L INITIAL EVALUATION OF TELLMYRELEVANCE! ................................................................. 185 D. 2 STREAMMYRELEVANCE! A LG O RITH M ...........................................................................187 D.2.1 CLIENT-SIDE INTERACTION T RACKING.................................................................187 D.2.2 PREPROCESSOR...................................................................................................188 D.2.3 INTERACTION FEATURES P ROCESSOR....................................................................189 D. 2.4 CLASSIFICATION PROCESSOR ......................................................................... 190 E EVALUATION 191 E. L FRONT E N D ................................................................................................................... 192 E. 1.1 INSTRUCTIONS (G E RM A N ) ......................................................................... 192 E .L.2 DEMOGRAPHIC QUESTIONS (GERMAN) .......................................................... 193 E .L.3 RESULTS OF FEATURE SELECTION P RO CESS .......................................................... 194 E.2 BACK E N D ................................................................................................................... 196
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discipline	Allgemeines Informatik Wirtschaftswissenschaften
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genre	(DE-588)4113937-9 Hochschulschrift gnd-content
genre_facet	Hochschulschrift
id	DE-604.BV044285114
illustrated	Illustrated
indexdate	2024-07-10T07:48:43Z
institution	BVB
institution_GND	(DE-588)5032023-3
isbn	9783944640990 3944640993
language	English
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-029689382
oclc_num	962374578
open_access_boolean
owner	DE-12 DE-573
owner_facet	DE-12 DE-573
physical	xxviii, 196 Seiten Illustrationen 22 cm
publishDate	2016
publishDateSearch	2016
publishDateSort	2016
publisher	Universitätsverlag Chemnitz
record_format	marc
series	Doctoral dissertations in web engineering and web science
series2	Doctoral dissertations in web engineering and web science
spelling	Speicher, Maximilian 1987- Verfasser (DE-588)1119932629 aut Search interaction optimization a human-centered design approach Maximilian Speicher SIO Chemnitz Universitätsverlag Chemnitz 2016 xxviii, 196 Seiten Illustrationen 22 cm txt rdacontent n rdamedia nc rdacarrier Doctoral dissertations in web engineering and web science volume 2 Dissertation Technische Universität Chemnitz 2016 Web-Seite (DE-588)4356308-9 gnd rswk-swf Ranking (DE-588)4307945-3 gnd rswk-swf Benutzerfreundlichkeit (DE-588)4005541-3 gnd rswk-swf Mensch-Maschine-Kommunikation (DE-588)4125909-9 gnd rswk-swf Funktionalität (DE-588)7707222-4 gnd rswk-swf Suchmaschine (DE-588)4423007-2 gnd rswk-swf Benutzeroberfläche (DE-588)4131424-4 gnd rswk-swf Suchmaschinenoptimierung (DE-588)1026698669 gnd rswk-swf Relevanz-Feedback (DE-588)4705888-2 gnd rswk-swf Benutzbarkeit Funktionalität Gebrauchstauglichkeit Mensch-Maschine-Interaktion Mensch-Maschine-Kommunikation Nutzerinteraktionen Nutzerzentriertes Design Relevanz Software-Ergonomie Suchergebnisse Suchmaschine Web-Schnittstellen (DE-588)4113937-9 Hochschulschrift gnd-content Mensch-Maschine-Kommunikation (DE-588)4125909-9 s Suchmaschine (DE-588)4423007-2 s Funktionalität (DE-588)7707222-4 s Benutzerfreundlichkeit (DE-588)4005541-3 s Relevanz-Feedback (DE-588)4705888-2 s Suchmaschinenoptimierung (DE-588)1026698669 s Ranking (DE-588)4307945-3 s Web-Seite (DE-588)4356308-9 s Benutzeroberfläche (DE-588)4131424-4 s DE-604 Universitätsbibliothek (Chemnitz) (DE-588)5032023-3 pbl Doctoral dissertations in web engineering and web science volume 2 (DE-604)BV044405383 2 B:DE-101 application/pdf http://d-nb.info/1117484890/04 Inhaltsverzeichnis DNB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029689382&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis
spellingShingle	Speicher, Maximilian 1987- Search interaction optimization a human-centered design approach Doctoral dissertations in web engineering and web science Web-Seite (DE-588)4356308-9 gnd Ranking (DE-588)4307945-3 gnd Benutzerfreundlichkeit (DE-588)4005541-3 gnd Mensch-Maschine-Kommunikation (DE-588)4125909-9 gnd Funktionalität (DE-588)7707222-4 gnd Suchmaschine (DE-588)4423007-2 gnd Benutzeroberfläche (DE-588)4131424-4 gnd Suchmaschinenoptimierung (DE-588)1026698669 gnd Relevanz-Feedback (DE-588)4705888-2 gnd
subject_GND	(DE-588)4356308-9 (DE-588)4307945-3 (DE-588)4005541-3 (DE-588)4125909-9 (DE-588)7707222-4 (DE-588)4423007-2 (DE-588)4131424-4 (DE-588)1026698669 (DE-588)4705888-2 (DE-588)4113937-9
title	Search interaction optimization a human-centered design approach
title_alt	SIO
title_auth	Search interaction optimization a human-centered design approach
title_exact_search	Search interaction optimization a human-centered design approach
title_full	Search interaction optimization a human-centered design approach Maximilian Speicher
title_fullStr	Search interaction optimization a human-centered design approach Maximilian Speicher
title_full_unstemmed	Search interaction optimization a human-centered design approach Maximilian Speicher
title_short	Search interaction optimization
title_sort	search interaction optimization a human centered design approach
title_sub	a human-centered design approach
topic	Web-Seite (DE-588)4356308-9 gnd Ranking (DE-588)4307945-3 gnd Benutzerfreundlichkeit (DE-588)4005541-3 gnd Mensch-Maschine-Kommunikation (DE-588)4125909-9 gnd Funktionalität (DE-588)7707222-4 gnd Suchmaschine (DE-588)4423007-2 gnd Benutzeroberfläche (DE-588)4131424-4 gnd Suchmaschinenoptimierung (DE-588)1026698669 gnd Relevanz-Feedback (DE-588)4705888-2 gnd
topic_facet	Web-Seite Ranking Benutzerfreundlichkeit Mensch-Maschine-Kommunikation Funktionalität Suchmaschine Benutzeroberfläche Suchmaschinenoptimierung Relevanz-Feedback Hochschulschrift
url	http://d-nb.info/1117484890/04 http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029689382&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
volume_link	(DE-604)BV044405383
work_keys_str_mv	AT speichermaximilian searchinteractionoptimizationahumancentereddesignapproach AT universitatsbibliothekchemnitz searchinteractionoptimizationahumancentereddesignapproach AT speichermaximilian sio AT universitatsbibliothekchemnitz sio

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