Storytelling in organizations: a narrative approach to change, brand, project and knowledge management
Gespeichert in:
1. Verfasser: | |
---|---|
Weitere Verfasser: | |
Format: | Buch |
Sprache: | English German |
Veröffentlicht: |
Berlin
Springer
[2018]
|
Ausgabe: | 1st edition 2018 |
Schriftenreihe: | Management for Professionals
|
Schlagworte: | |
Online-Zugang: | Inhaltstext Inhaltsverzeichnis |
Beschreibung: | xi, 119 Seiten 15 Illustrationen 23.5 cm x 15.5 cm |
ISBN: | 9783662563823 3662563827 9783662585818 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
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020 | |a 3662563827 |9 3-662-56382-7 | ||
020 | |a 9783662585818 |c pbk |9 978-3-662-58581-8 | ||
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100 | 1 | |a Thier, Karin |0 (DE-588)130445290 |4 aut | |
240 | 1 | 0 | |a Storytelling - Eine Methode für das Change-, Marken-, Projekt- und Wissensmanagement |
245 | 1 | 0 | |a Storytelling in organizations |b a narrative approach to change, brand, project and knowledge management |c Karin Thier |
250 | |a 1st edition 2018 | ||
264 | 1 | |a Berlin |b Springer |c [2018] | |
264 | 4 | |c © 2018 | |
300 | |a xi, 119 Seiten |b 15 Illustrationen |c 23.5 cm x 15.5 cm | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a Management for Professionals | |
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650 | 0 | 7 | |a Narrativität |0 (DE-588)4379691-6 |2 gnd |9 rswk-swf |
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650 | 0 | 7 | |a Organisation |0 (DE-588)4043774-7 |2 gnd |9 rswk-swf |
653 | |a KJS | ||
653 | |a KJMV3 | ||
653 | |a Storytelling for change management | ||
653 | |a Storytelling for restructuring | ||
653 | |a Storytelling in branding | ||
653 | |a Organizational histories | ||
653 | |a Narrative management | ||
653 | |a Storytelling methods | ||
653 | |a Project debriefing | ||
653 | |a Organizational culture | ||
653 | |a Change management processes | ||
653 | |a Brand management stories | ||
653 | |a Quality management stories | ||
653 | |a Conflict management stories | ||
653 | |a Appreciative inquiry | ||
653 | |a Transfer stories | ||
653 | |a Springboard stories | ||
653 | |a Story construction | ||
653 | |a KJS | ||
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Datensatz im Suchindex
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adam_text |
CONTENTS
1
INTRODUCTION.
1
REFERENCES.
5
2 STORIES IN
ORGANIZATIONS.
7
2.1 FEATURES OF ORGANIZATIONAL STORIES
.
7
2.2 TYPES OF ORGANIZATIONAL STORIES
.
8
2.3 THE POWER OF STORIES: EFFECTS OF STORIES IN ORGANIZATIONS
.
11
REFERENCES.
13
3 THE *STORYTELLING*
METHOD.
15
3.1 THE TENOR OF NARRATIVE
MANAGEMENT. 15
3.2 WHAT IS THE STORYTELLING M ETHOD?
.
16
3.2.1 BACKGROUND OF THE M ETHOD
.
17
3.2.2 A DEFINITION OF THE *STORYTELLING* M ETHOD
.
18
3.3 PHASES OF THE STORYTELLING METHOD
.
19
3.4 HOW ORGANIZATIONS BENEFIT FROM LEARNING HISTORIES
.
21
REFERENCES.
24
4 AREAS OF
APPLICATION.
25
4.1 STORYTELLING IN KNOWLEDGE MANAGEMENT
.
26
4.2 STORYTELLING FOR PROJECT
DEBRIEFING. 27
4.3 STORYTELLING FOR THE DOCUMENTATION OF IMPORTANT PROJECTS
.
28
4.4 STORYTELLING FOR *LEAVING EXPERTS*
. 29
4.5 STORYTELLING FOR THE ANALYSIS OF ORGANIZATIONAL CULTURE
.
31
4.6 STORYTELLING IN CHANGE PROCESSES
.
32
4.7 STORYTELLING IN BRAND MANAGEMENT
.
33
4.8 STORYTELLING IN MARKET
RESEARCH. 34
4.9 STORYTELLING IN QUALITY
MANAGEMENT. 35
4.10 STORYTELLING IN NETWORKS, CLUSTERS AND COOPERATION
.
37
4.11 STORYTELLING IN CONFLICT
MANAGEMENT. 38
REFERENCES.
40
5 EVALUATION AND EFFICACY OF
STORYTELLING. 41
5.1 EMPIRICAL FINDINGS ON PRACTICABILITY AND EFFICACY
.
42
5.1.1 STUDIES ON THE UTILIZATION OF STORYTELLING
.
42
5.1.2 EFFICACY OF RESULTS
.
42
5.2 PERSONAL EXPERIENCES WITH
STORYTELLING. 43
REFERENCES.
47
6 THE STORYTELLING P
ROCEDURE.
49
6.1 PLANNING
PHASE.
52
6.1.1 *KICK-OFF-TALK* WITH THE *DECISION-MAKER* .
54
6.1.2 MEETING WITH AN INTERNAL EXPERT
.
58
6.2 INTERVIEW
PHASE.
60
6.2.1 DEVELOPING THE INTERVIEW
GUIDELINE. 61
6.2.2 CONDUCTING THE
INTERVIEWS. 63
6.3 EXTRACTION
PHASE.
69
6.3.1 CREATING EVALUATION
CATEGORIES. 69
6.3.2 EVALUATING THE INTERVIEWS
.
71
6.4 WRITING
PHASE.
76
6.4.1 STRUCTURE OF THE SHORT STORIES
.
77
6.4.2 GUIDELINES FOR WRITING THE SHORT STORIES
.
81
6.4.3 CREATING THE EXPERIENCE DOCUMENT
.
89
6.5 VALIDATION
PHASE.
90
6.6 DISSEMINATION
PHASE.
92
6.7 EVALUATION OF THE STORYTELLING METHOD IN THE ORGANIZATION
.
95
REFERENCES.
97
7 APPLICATION FORMS IN SCIENTIFIC AND EDUCATIONAL PROJECTS*AN
INTERVIEW WITH PROF. RIK PETERS, UNIVERSITY OF GRONINGEN, THE
N
ETHERLANDS.
99
REFERENCES.
103
8 O THER METHODS AND VARIANTS OF STORYTELLING
.
105
8.1 *APPRECIATIVE INQUIRY*: STORIES FOR LARGE
CONFERENCES. 106
8.2 STORIES TO DECIPHER THE UNOFFICIAL CULTURE OF AN ORGANIZATION. . .
107
8.3 *TRANSFER STORIES* FOR PRESERVING EXPERT KNOWLEDGE
.
108
8.4 *SPRINGBOARD STORIES* FOR THE SUPPORT OF CHANGE PROCESSES
.
109
8.5 *STORY CONSTRUCTION* TO CHANGE ORGANIZATIONAL
CULTURE. I L L
8.6 STORY MANAGEMENT FOR THE SUPPORT OF SUCCESSFUL LEADERSHIP. . . . I L
L
8.7 RE-AUTHORING LEADERSHIP
.
113
REFERENCES.
115
9 OUTLOOK: SHORT VARIANTS OF STORYTELLING
.
117 |
any_adam_object | 1 |
author | Thier, Karin |
author2 | Russin, Markus |
author2_role | trl |
author2_variant | m r mr |
author_GND | (DE-588)130445290 |
author_facet | Thier, Karin Russin, Markus |
author_role | aut |
author_sort | Thier, Karin |
author_variant | k t kt |
building | Verbundindex |
bvnumber | BV044999489 |
classification_rvk | CW 4500 QP 345 |
ctrlnum | (OCoLC)1042937562 (DE-599)DNB1147597707 |
dewey-full | 650 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 650 - Management and auxiliary services |
dewey-raw | 650 |
dewey-search | 650 |
dewey-sort | 3650 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Psychologie Wirtschaftswissenschaften |
edition | 1st edition 2018 |
format | Book |
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id | DE-604.BV044999489 |
illustrated | Illustrated |
indexdate | 2024-12-09T13:03:11Z |
institution | BVB |
institution_GND | (DE-588)1065168780 |
isbn | 9783662563823 3662563827 9783662585818 |
language | English German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030391663 |
oclc_num | 1042937562 |
open_access_boolean | |
owner | DE-11 DE-N2 |
owner_facet | DE-11 DE-N2 |
physical | xi, 119 Seiten 15 Illustrationen 23.5 cm x 15.5 cm |
publishDate | 2018 |
publishDateSearch | 2018 |
publishDateSort | 2018 |
publisher | Springer |
record_format | marc |
series2 | Management for Professionals |
spelling | Thier, Karin (DE-588)130445290 aut Storytelling - Eine Methode für das Change-, Marken-, Projekt- und Wissensmanagement Storytelling in organizations a narrative approach to change, brand, project and knowledge management Karin Thier 1st edition 2018 Berlin Springer [2018] © 2018 xi, 119 Seiten 15 Illustrationen 23.5 cm x 15.5 cm txt rdacontent n rdamedia nc rdacarrier Management for Professionals Innerbetriebliche Kommunikation (DE-588)4203966-6 gnd rswk-swf Erzählen (DE-588)4132307-5 gnd rswk-swf Unternehmen (DE-588)4061963-1 gnd rswk-swf Narrativität (DE-588)4379691-6 gnd rswk-swf Wissensmanagement (DE-588)4561842-2 gnd rswk-swf Organisatorisches Lernen (DE-588)4198012-8 gnd rswk-swf Organisation (DE-588)4043774-7 gnd rswk-swf KJS KJMV3 Storytelling for change management Storytelling for restructuring Storytelling in branding Organizational histories Narrative management Storytelling methods Project debriefing Organizational culture Change management processes Brand management stories Quality management stories Conflict management stories Appreciative inquiry Transfer stories Springboard stories Story construction Wissensmanagement (DE-588)4561842-2 s Narrativität (DE-588)4379691-6 s Organisatorisches Lernen (DE-588)4198012-8 s DE-604 Unternehmen (DE-588)4061963-1 s Erzählen (DE-588)4132307-5 s Innerbetriebliche Kommunikation (DE-588)4203966-6 s Organisation (DE-588)4043774-7 s 1\p DE-604 Russin, Markus trl Springer-Verlag GmbH (DE-588)1065168780 pbl Erscheint auch als Online-Ausgabe 10.1007/978-3-662-56383-0 978-3-662-56383-0 X:MVB text/html http://deposit.dnb.de/cgi-bin/dokserv?id=71565297022046b0a23fdfbd4b101949&prov=M&dok_var=1&dok_ext=htm Inhaltstext DNB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030391663&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Thier, Karin Storytelling in organizations a narrative approach to change, brand, project and knowledge management Innerbetriebliche Kommunikation (DE-588)4203966-6 gnd Erzählen (DE-588)4132307-5 gnd Unternehmen (DE-588)4061963-1 gnd Narrativität (DE-588)4379691-6 gnd Wissensmanagement (DE-588)4561842-2 gnd Organisatorisches Lernen (DE-588)4198012-8 gnd Organisation (DE-588)4043774-7 gnd |
subject_GND | (DE-588)4203966-6 (DE-588)4132307-5 (DE-588)4061963-1 (DE-588)4379691-6 (DE-588)4561842-2 (DE-588)4198012-8 (DE-588)4043774-7 |
title | Storytelling in organizations a narrative approach to change, brand, project and knowledge management |
title_alt | Storytelling - Eine Methode für das Change-, Marken-, Projekt- und Wissensmanagement |
title_auth | Storytelling in organizations a narrative approach to change, brand, project and knowledge management |
title_exact_search | Storytelling in organizations a narrative approach to change, brand, project and knowledge management |
title_full | Storytelling in organizations a narrative approach to change, brand, project and knowledge management Karin Thier |
title_fullStr | Storytelling in organizations a narrative approach to change, brand, project and knowledge management Karin Thier |
title_full_unstemmed | Storytelling in organizations a narrative approach to change, brand, project and knowledge management Karin Thier |
title_short | Storytelling in organizations |
title_sort | storytelling in organizations a narrative approach to change brand project and knowledge management |
title_sub | a narrative approach to change, brand, project and knowledge management |
topic | Innerbetriebliche Kommunikation (DE-588)4203966-6 gnd Erzählen (DE-588)4132307-5 gnd Unternehmen (DE-588)4061963-1 gnd Narrativität (DE-588)4379691-6 gnd Wissensmanagement (DE-588)4561842-2 gnd Organisatorisches Lernen (DE-588)4198012-8 gnd Organisation (DE-588)4043774-7 gnd |
topic_facet | Innerbetriebliche Kommunikation Erzählen Unternehmen Narrativität Wissensmanagement Organisatorisches Lernen Organisation |
url | http://deposit.dnb.de/cgi-bin/dokserv?id=71565297022046b0a23fdfbd4b101949&prov=M&dok_var=1&dok_ext=htm http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030391663&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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